“Pacific Rim” Viral Campaign Launches New Emergency Alert Warning System Michael Lee, November 28, 2012November 28, 2012 It’s been a while since we’ve covered anything on Guillermo Del Toro’s upcoming intense sci-fi actioner Pacific Rim. When we last posted on the film, we learned that along with the recruiting posters that were handed out during Comic-Con, there was also a comic-book tie in that would focus on one of the characters before the events of the film took place. Now comes a new viral campaign, which is counting down towards some mysterious yet very cool thing. Hit the jump for more. This new campaign centers on the new warning system created by Pan Pacific Defense Corps, the force that uses large mechanical robots called Jaegers that keeps humanity safe from the threat of monstrous creatures called Kaiju. Now the site doesn’t have much right now. But the countdown has us wondering what will happen in two weeks. There is also a glowing dot located over San Francisco; there you can find a video for the regular test that will warn residents if there is an impending attack. Hopefully these dots will expand to other cities, as the countdown gets closer to reaching zero.The viral campaign has also reached over the Atlantic, where Total Film has come across a leaked memo where a British High Commanding Officer is reaching out to the Japanese force to nominate their fighters for “immediate assignment to the PPDC Jaeger Initative.” The memo has a list of names, but one of them appears to be blacked out.So that’s it, while it may be a small start, it still gives us something to look forward to. Whose name has been blacked out on that memo? What exactly is the countdown on the Pan Pacific Defense Corp counting down to? We’ll have to see where this viral campaign goes from here.[Firstshowing | TotalFilm] News Viral Marketing Viral News Guillermo Del ToroPacific RimPan Pacific Defense Corps.
Learn About Our Alien Enemies Thanks To New “Battle: Los Angeles” Viral Site January 19, 2011January 19, 2011Faithful readers to the site know that I am usually pretty objective in my reporting, but I have to admit, this got the nerd inside of me really excited. Sony’s alien war film Battle: Los Angeles has been dabbling in viral marketing since Comic-Con, but it looks like they may… Read More
Viral Video Round Up: Lost, Inception, Jeff Goldblum, And More! January 13, 2013The Internet is full of videos related to movies, whether they be fan made, studio made, or somewhere in between. We regularly bring you the best, most interesting, or just plain weirdest, and today we do it again. Check out the latest viral videos after the break. Read More
Tron Legacy: Trailer Shown At IMAX Event, Now What… February 27, 2010December 3, 2010Well, the IMAX ‘exclusive limited event’ for Tron Legacy ended a few hours ago and MovieViral has received various reports about it. WHAT WE KNOW: We know that a trailer, about 2.5 minutes long, was shown to the fans who went to this event. From what we’ve heard, it’s a… Read More