Watch the Final Episode of Social Film “The Beauty Inside” Dan Koelsch, September 20, 2012 Toshiba and Intel’s social film The Beauty Inside debuted its sixth and final episode today. Learn more about the project, and dive deeper into the main character Alex, by checking out the web series’ Facebook page. Watch the episode after the jump. Alex (internally voiced by Topher Grace) is a 20 something male who refurbishes antiques. His life is lonely not only because of his offbeat profession, but because everyday he wakes up in an entirely new body. So far, it’s worked out well for him, but all that changes when he meets Emily (played by Mary Elizabeth Winstead). Alex finally gets a body worthy of a date with Emily. Afterwards, he scared her off by telling her about his condition. Find out how it all ends by watching the episode below.Check out The Beauty Inside’s YouTube channel to watch the whole series and extra videos. Let us know what you thought of the social film and its interactive components in our comments section. ARGs & Campaigns Viral Marketing IntelSocial FilmThe Beauty InsideToshibaweb series
Survival Goes Viral – The Dead Walk Again September 9, 2009September 9, 2009Could you kill your loved one if they turned into a zombie, or would you try to live with them, despite the fact they want to chew your face off? This is the question being posed by George A Romero’s new film, Survival of the Dead. You may have read… Read More
Another You. Another Chance. “Another Earth”. May 29, 2011A few weeks back, we reported on a Fringe ARG that allowed you to take a look into the alternate universe and find out how the other you lives their life in a limited capacity. Now Fox Searchlight is giving you a chance to actually meet and interact with the… Read More
Mark of the Spider-Man Viral Event Happens Tomorrow! February 13, 2012March 21, 2012When we left off, a twitter account for The Amazing Spider-Man‘s viral campaign had been created and tweeted out coordinates for dead drops in several U.S. cities. Thanks to a comment left by a reader, we now know what the next step in this campaign. Countdowns were discovered, but you had… Read More
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