Watch Interactive Horror Short Film “6:14” Dan Koelsch, October 28, 2012 RIDES.tv is a new transmedia platform from Fourth Wall Studios that creates interactive stories stretching across online video, phone calls, text messages, email, and social media. Their latest in their Dark Wall horror series is called 6:14, which you can watch here. Watch the trailer and learn more after the break. Have you ever woken up with a sense of déjà vu? The tension. The suspense. The terror of reliving the same waking nightmare over and over and over again. Will you ever escape?“6:14” is directed by Toby Wilkins (Splinter, The Grudge 3) and stars Ethan Embry (Brotherhood, Eagle Eye, Vacancy, Kidney Thieves, Disturbing Behavior) and Michael Ironside (Justified, X-Men: First Class, The Butcher, Masters of Horror, V, Scanners)I went ahead and watched this myself, and I have to say I was rather impressed. A great example of how the film is interactive is when Embry’s character gets a phone call near the beginning. Your phone rings as well and the person on the other side (Ironside) speaks to you over the phone, not on screen. You do have the choice to opt out of the interactive features, but where’s the fun in that?Be sure to check out the other interactive short films at RIDES.tv.Source: Badass Digest Viral Marketing Viral Videos 6:14Fourth Wall StudiosInteractive FilmRIDES
“Legends of Alcatraz” Viral Event TONIGHT January 27, 2012On Monday we gave you an update on the viral campaign for the FOX television series Alcatraz. The clues led us to believe there would be an event today on the infamous island itself, and we were right! IT BEGINS after the break. Read More
Wrigley’s Gum Needs Your Help To Hunt The Red Skull June 14, 2011While the marketing campaigns for Thor and X-Men: First Class have subsided with the release of the films, Marvel’s summer movie season is far from over. With Captain America: The First Avenger due out July 22nd, there has certainly been an increase in television spots, but look for more product… Read More
New Mouth Taped Shut Post Leads to “The Girl with the Dragon Tattoo” Viral October 10, 2011October 10, 2011We have been wondering for a long time what mouthtapedshut.com, the tumblr site for The Girl with the Dragon Tattoo, was really all about, was it a viral site or was it just a site for teaser images? Sony’s newly launched ComesForthintheThaw.com, we can surmise it is the latter. Hit… Read More
The guys who created this are the same folks who founded 42 Entertainment and did the Nine Inch Nails and Dark Knight virals. Just FYI.