Countdown Leads to First Full “Man of Steel” Trailer! Dan Koelsch, December 11, 2012April 14, 2013 Yesterday, a viral website for Man of Steel came out of nowhere to reveal a countdown. That countdown has ended to reveal the first full length trailer for the film! Check it out after the break. The trailer is not the same one we saw at Comic-Con, but it does use a lot of the same footage. Let us know what you think in the comments below.Man of Steel retells the iconic story of the Superman. Henry Cavill plays the famed superhero and alter ego Clark Kent, and the all-star cast includes Amy Adams, Diane Lane, Kevin Costner, Russell Crowe, Laurence Fishburne, and Michael Shannon. Written by David Goyer and directed by Zack Snyder, Man of Steel flies into theaters on June 14, 2013. ARGs & Campaigns Viral Marketing DSRW ProjectMan of SteelTrailer
This Week In Viral – Finally, D-9 is Back! March 8, 2009July 18, 2010As mentioned in last week’s TWIV, the viral for District 9 seems to be back out of nowhere. There are viral web ads on sites like slashfilm.com and even Facebook (thanks to David and Sajin for the tips). Also, the main viral site, D-9.com has a new intro video and… Read More
10 Awesome Uses of Augmented Reality Marketing December 27, 2009December 27, 2009Mashable has collected a nice little list of 10 innovative ways augmented reality has been used for marketing. While many of the items on the list are for regular products like cars and feminine hygiene (no joke), but of course there are some examples of films using it, as we… Read More
Latest Clone Wars Trailer Incorporates More Viral September 15, 2009A little over a week ago, I reported a viral interview that Wired.com had conducted with Clone Wars bounty hunter Cad Bane. The viral was the first from the Star Wars universe to my knowledge, and I was hopeful more would emerge as the premiere for the show’s next season… Read More