Indiana Jones Mailing Mystery Solved! Dan Koelsch, December 18, 2012 Last week the University of Chicago received a package for Henry Walton Jones, Jr., the full name of the famed fictional archaeologist Indiana Jones. The contents of the package had many thinking it was part of a viral campaign, but what for? Well, the mystery has finally been solved. Get the details after the break. The package actually came from an Ebay seller in Guam who sells Indiana Jones replica props. He sent the package to the winning bidder in Italy, but it somehow got separated from the (real) package it came in. USPS only saw that the replica package was addressed to U of C (where Dr. Jones taught), so they just wrote in the zip code (which was omitted) and sent it on its way. A bit of an anticlimactic ending, but at least the seller let the campus keep to the prop. In the end, it became viral marketing for Ebay.Source: Red Eye Chicago Viral News Indiana JonesMail
“Star Trek Into Darkness” Viral Campaign Wants Your Original Artwork! May 9, 2013May 9, 2013Briefly: We’ve been following the lackluster Star Trek Into Darkness Are You The 1701 campaign quite closely since it went live last week. The first “mission” was to submit pictures to Instagram and videos to Vine that were inspired by Star Trek or “the future.” 1701 fans were rewarded with… Read More
‘X-Men: Days Of Future Past’ Has A Speedy Social Media Marketing Campaign September 25, 2014September 25, 2014Following the launch of the latest viral marketing campaign from the X-Men film franchise, comes the latest social media campaign to promote the Blu-ray/DVD release of the upcoming X-Men: Days of Future Past. To capitalize on the popularity of Quicksilver, which was probably one of the most surprising characters considering… Read More
IMDB Lists Extra As Star of “Jack Reacher” Thanks To Reddit October 5, 2012October 5, 2012Alexander Rhodes was an extra in the action film Jack Reacher, starring Tom Cruise as the title character. This alone would not be an interesting story, especially since Rhodes is just another struggling actor like thousands of others in Hollywood. However, Rhodes figured out how to get his name above… Read More