“The Wolverine” Finds New Way To Release First Footage Of The Film Christopher Moore, March 26, 2013March 26, 2013 Yesterday, the director of Marvel’s The Wolverine tweeted a six-second teaser via Twitter’s new video platform, Vine. Check out the teaser and find out why this breaks new ground with movie marketing after the break.The Wolverine director, James Mangold, tweeted what he called a “tweaser” yesterday via his Twitter account. The six-second video crams a lot of stuff into a small package with brief glimpses of samarais, sword-fighting, gunplay and Wolverine flying towards the camera. There’s no dialogue or any major plot clues, but it does a good job of making you want to see more. The Wolverine “tweaser” is below: Because Vine videos are short, easily retweetable and can play right within tweets, it allows them to reach a wider audience than just posting a link to a YouTube video. Many people who might not invest the time to watch a regular trailer may be more inclined to watch a Vine clip, so this could be a win-win situation for studios that want to get their film more noticed. Many brands have already jumped on the bandwagon with Vine, but it will be interesting if The Wolverine’s approach opens the movie promotion floodgates for more bite-sized video-based content.The first twenty-second long trailer for The Wolverine was released today. It’s posted below: The full trailer is suppose to premiere on Wednesday. The Wolverine is scheduled for release on July 24th. The plot summary is as follows:In modern day Japan, Wolverine is out of his depth in an unknown world as he faces his ultimate nemesis in a life-or-death battle that will leave him forever changed. Vulnerable for the first time and pushed to his physical and emotional limits, he confronts not only lethal samurai steel but also his inner struggle against his own immortality, emerging more powerful than we have ever seen him before.The movie stars Hugh Jackman, Brian Tee, Will Yun Lee, Svetlana Khodchenkova, Rila Fukushima and Tao Okamoto. You can check out the movie’s Official Site for more info and like the movie on Facebook. Social Networks Viral Marketing Hugh JackmanMarvelThe WolverinetweaserTwittervine
Comic-Con Facebook Post Teases A New “Predators” Project To Be Announced At Comic-Con July 15, 2013The last time we had a Predator movie on the big screen was Robert Rodriguez’s Predators which came out about 3 years ago. There was talk of a follow-up movie, but nothing ever came to fruition. With Comic-Con almost upon us, an interesting image has popped up online that could possibly… Read More
MacGruber iPhone App and Viral Site April 24, 2010NBC’s Saturday Night Live has had trouble converting their popular recurring skits into quality (and profitable) films. You could even argue that Wayne’s World was their only true success story, and may be the only reason they kept trying. This summer, the producers of the show are trying to break… Read More
Viral Video Mega Round-Up: Harry Potter, Inception, The Abyss, Darth Vader, American Idol, and More! February 11, 2011Our Viral Video Round-Up featured is supersized today with everything from behind the scenes videos to American Idol appearances. Check out all the goodness after the break.Pages: 1 2 Read More