Trailers Weekly: “Now You See Me”, “Rush”, “The Hangover Part III”, “Romeo and Juliet” Michael Lee, April 13, 2013 Trailers Weekly is a feature in which we bring you the most popular and talked about trailers of the week. Sharing trailers is a classic viral practice, and trailers are still the most mainstream way for people to learn about movies. This week we have trailers for Now You See Me, The Hangover Part III, Rush, and Romeo and Juliet. Hit the jump to see them all.Now You See Me It’s magicians meets Robin Hood. Now You See Me centers on the Four Horsemen (Jesse Eisenberg, Isla Fisher, Woody Harrelson and Dave Franco) who steal an unspeakable amount of cash from Michael Caine’s bank using their famous magic act in front of a live audience. Mark Ruffalo and Mélanie Laurent are the agents assigned to figure out how they did this. Morgan Freeman also stars. Now You See Me Opens in theaters on May 31. The Hangover Part III Unlike the last two Hangover films, this one doesn’t seem to need a night of heavy drug use or consuming large amounts of alcohol. Instead there is a kidnapping. Bradley Cooper, Ed Helms and Zach Galifianakis return to reprise their roles, as does Justin Bartha and Ken Jeong. John Goodman also stars. The Hangover Part III opens in theaters on May 24. Rush Ron Howard’s latest directorial effort centers on the lives of two real life race car drivers whose rivalry was not only inspiring to the world, but to each other as well. Chris Hemsworth plays James Hunt and Daniel Brühl plays Niki Lauda. The two constantly battled to cross the finish line first, but when Lauda nearly dies in a crash, he finds the will to live while watching Hunt win race after race with no real competition. Olivia Wilde also stars. Rush opens in theaters on September 20th.Romeo and Juliet Hailee Steinfeld follows up her Oscar-worthy performance in True Grit with the latest adaptation of Romeo and Juliet. Directed by Carlo Carlei, Steinfeld plays Juliet while Douglas Booth takes the Romeo role. The film has yet to find a US distributor, but will be released in the UK on July 26. What did you think of this week’s trailers? Which was your favorite? Do you agree with the Internet buzz? Of course, every week there are a lot more trailers, teasers, TV spots, and clips that we can’t cover, so go to TrailerAddict.com to see your favorites. You can also download trailers in HD at Apple.com, or the new iTunes Movie Trailers App on your iPhone or iPad. Features Trailers Weekly Now You See MeRomeo and JulietRushThe Hangover Part III
Trailers Weekly: “Hesher”, “Crazy, Stupid, Love”, “Anonymous”, “Warrior”, and “Melancholia” April 8, 2011Trailers Weekly is a feature in which we bring you the most popular and talked about trailers of the week. Sharing trailers is a classic viral practice, and trailers are still the most mainstream way for people to learn about movies. This week we have trailers for Hesher, Crazy, Stupid,… Read More
‘Terminator Genisys’ Teases It’s Own Teaser December 3, 2014December 3, 2014Now a days, its common practice to tease a teaser trailer for a blockbuster film, and if you aren’t doing it, then you aren’t marketing your film right. We’ve seen plenty of instances where this has occurred, and today is no different. Hot off yesterday’s announcement, Paramount has released the… Read More
Viral Marketing Is (Partly) Saving Hollywood December 26, 2012January 3, 2013This past week, Mashable posted an infographic from Allmand Law that shows how the film industry in America is able to avoid bankruptcy despite ticket sales declining. Check out the infographic after the break, along with my commentary on the components that deal with our niche. Read More