“Man of Steel” Viral Website Has New Transmission, Will Likely Lead To Trailer Countdown Dan Koelsch, April 13, 2013April 13, 2013 It’s all coming together now. The Man of Steel viral campaign reignited yesterday with a static video on the film’s homepage that led us to a countdown in the source code. Now the campaign’s first viral website is back in the thick of things, possibly leading us to the new trailer. Get the details after the break. Back in December, Warner Bros. had a viral website called the Deep Space Radio Wave (DSRW) Project where fans had to decode symbols to get access to a countdown. That countdown lead to the 2nd trailer for Man of Steel. Now, the site has started up again, this time asking us to decode a new message.WELCOMEIN DECEMBER OF 2012, YOU HELPED DECODE A SERIES OF TRANSMISSIONS THAT WERE MISTAKENLY IDENTIFIED AS DEEP SPACE RADIOSIGNALS BUT WERE IN FACT TRANSMITTED FROM ELLESMERE ISLAND IN ANTARCTICA. DESPITE THEIR EARTHLY ORIGIN, THE SYMBOLS THAT WERE DISCOVERED CANNOT BE TRACED BACK TO ANY KNOWN LANGUAGE.TODAY WE RECEIVED A NEW TRANSMISSION BELIEVED TO BE AN EXTENSION OF THE LANGUAGE DECODED LAST YEAR. THIS TIME, WE HAVE CONFIRMED THE MESSAGE HAS BEEN TRANSMITTED FROM SPACE.As you can see in the screenshot above, the first 2 of the 4 transmissions have been decoded to be “YOU” and “ALONE”. The last two transmissions are still locked, but considering the first two were 90 minuts apart, we should see the results very soon. My guess is that it says “YOU ARE NOT ALONE”, and that we’ll get another countdown that matches what we found yesterday, thus leading to the 3rd trailer. We’ll update this article once the final two transmissions are decoded, so stay tuned. ARGs & Campaigns Viral Marketing DSRW ProjectMan of Steel
Turn Your Favorite YouTube Video into an Oscar-Worthy Masterpiece with The Artistifier! February 27, 2012February 27, 2012The silent film genre has returned! With The Artist winning big last night at the 84th Academy Awards, I have a feeling we’ll be seeing a few more silent films in the coming years. But if you love silent movies, you don’t have to wait much longer. You can return… Read More
Play The Online “Battle: Los Angeles” Game “Unseen Enemy” January 25, 2011While we wait for the countdown to end on the Unidentified Enemy viral website for Battle: Los Angeles, we’ve found a fun way to pass the time. Sony has released an online game set in the BLA world titled “Unseen Enemy”. Read More
Super 8 Countdown Ends: New Images and Website May 13, 2010June 12, 2010The countdown on ScariestThingIEverSaw.com ended tonight, and we got the next chapter in Super 8 viral. Once all 134640 bytes downloaded, we got more access to the PDP-11 computer console, which led to some interesting images, which themselves led us to a new viral website. Find out all the details… Read More