“Star Trek Into Darkness” Villain Takes a Page from General Zod in Viral Video Dan Koelsch, April 20, 2013April 20, 2013 It’s easy to forget that Summer blockbuster movies open internationally, especially when the marketing that is not often tailored to them. Paramount’s Star Trek Into Darkness, however, has a viral video on a few international versions of Yahoo! and official Facebook pages where the antagonist John Harrison (played by Benedict Cumberbatch) talks about Captain James T. Kirk. The video intercuts clips we’ve seen in trailers with fuzzy images of Harrison, and it reminds me (and TrekMovie) of the Man of Steel viral video where General Zod calls out Superman. Check out the Star Trek video after the break.Star Trek Into Darkness opens in US theaters on May 17th. Viral Marketing Viral Videos Star Trek Into Darkness
Fan Made “John Carter” Trailer Actually Makes Sense of the Film February 22, 2012Are you excited for Walt Disney Pictures’ epic sci-fi film John Carter? Chances are that you aren’t, and that might be due to Disney’s marketing campaign, which has done a less than stellar job creating positive buzz. One of the big issues is that the film’s plot and characters are… Read More
Film Blogs Receive Mysterious “Alcatraz” Boxes January 11, 2012Producer J.J. Abrams is back in the mystery business with his new show Alcatraz, which is set to debut January 16th on FOX. To promote the upcoming premiere, FOX sent out mysterious boxes full of Alctraz stuff to various film blogs. Get the details after the break. Read More
Time Magazine Ranks Top Ten Star Wars Fan Films August 25, 2010Star Wars has always been a great source for fan films. Dan reported a few days back about the fan reenactment project called Star Wars Uncut, but dozens of original stories relating to the beloved space saga have popped up on the internet for the past decade. Time realized this, and asked fans… Read More