“Antiviral” Viral Site: Discover What Celebrity Viruses You Can Willingly Become Infected With Michael Lee, August 11, 2012August 11, 2012 As shown in this edition of trailers weekly, a new viral site for Antiviral has appeared, and if you saw the trailer for the film (which i suggest you do, because its just twisted) then it should give you a slight clue as to what this viral site could contain. Note, this viral site takes the word viral quite literally. Hit the jump for more.The trailer acts as both a trailer and an introduction to the Lucas Clinic, a site that happens to offer its clients the very best viruses that celebrities can have. They currently have three sets of viruses on hand, but that could all change if any more updates to the site are added. The site provides a look like any normal site would when offering cutting edge treatments, which includes pictures of the process, details, what kind of viruses they provide, appointment bookings, and guarantees of safety (yes they provide that too in a place where they give clients diseases) that are included on the site. There is also a pdf file you can download to read about the Lucas Clinic’s founder.To ensure the best possible experience for viral campaigners, the Lucas Clinic website offers you an opportunity to book an appointment. I tried this, but all i received was an email that I will receive a confirmation email with details of my booking. Luckily I wanted to call someone to make sure that they got my email, which you can find below. But of course the number is just an automated message that explains what the Lucas Client is all about.Although the trailer does show a few weird bits of how these viruses are harvested and how they are kept up to full potency, it looks like everything about this campaign will come from the Lucas Clinic. For more details about The Lucas Clinic and what they have to offer, check out the video below. ARGs & Campaigns Viral Marketing Viral News AntiViralLucas Clinic
Sony Launches “Face of the Fan”, Uses Internet To Cast for Underworld 4 November 21, 2010Sony has launched an initiative and website called “Face of the Fan“, in which the company looks to connect directly with fans in a way that gets them involved in their film. For one of their first endeavors, they are having a truly open casting call, hosted entirely on the… Read More
Brad Bird’s “Tomorrowland” Will Have Viral Presence At D23 July 23, 2013July 23, 2013Brad Bird‘s Tomorrowland made a pretty big splash when a case revealing all sorts of Walt Disney relics were revealed online. The contents, which served as Damon Lindelof‘s inspiration for the script, ranged from simple photos of Disney, videos, and comic books. Though a plot has yet to be officially… Read More
You Might See Warning Signs for “The Darkest Hour” December 1, 2011Summit Entertainment is hoping to replicate the success of Sony’s District 9 viral campaign by creating and supposedly posting warning signs for the alien monsters featured in the upcoming horror film The Darkest Hour. Check out all the signs, courtesy of First Showing, after the break. Read More
which includes pictures of the process, details, what kind of viruses they provide, appointment bookings, and guarantees of safety (yes they provide that too in a place where they give clients diseases) that are included on the site. There is also a pdf file you can download to read about the Lucas Clinic’s founder. http://www.maniladarlings.com/