Tom Cruise’s “Jack Reacher” Answers Your Questions Christopher Moore, April 26, 2013 To help promote the upcoming home video release of Tom Cruise’s recent action film, Jack Reacher, they’ve created a page on their site, where you can ask advice of the movie’s main character. Find out how you can get answers to your advice-type questions from an imaginary action hero after the break.As an interesting Jack Reacher promotion, Paramount created a way for you to ask the important question: “What would Jack Reacher do?” You can ask the character any question you like and he’ll respond with one of his handy-dandy personal rules. For instance, I asked him the question, “How do you get corn out of your teeth?” and he answered:Of course, I also asked him, “Will the new Star Wars film be any good?” and he answered in a way that almost seems like a slam on the prequels.If you want to get your own weird answers to those serious or not so serious burning questions, then check out the WWJRD site and ask away. You can even share your results on Facebook and Twitter via the site.Jack Reacher is now available digitally on iTunes and you can own it on Blu-ray on May 7th. Viral Marketing Jack ReacherParamountTom Cruise
Comic-Con: Castle Panel Reveals New Twitter Campaign July 26, 2010September 7, 2010Yesterday I attended my last panel of this year’s Comic-Con, which was for ABC’s Castle. Almost the entire cast was there, including stars Nathan Fillion and Stana Katic. We got some details on the future of the show, as well as backstage antics and the new Twitter campaign starting now. Read More
Second “Tron 3” Teaser Now Online March 28, 2011March 29, 2011The Tron: Legacy Blu-Ray (out on April 5th) promises to have several easter eggs, as would be expected from a film with just a vast viral campaign. We’ve already been leaked a ten minute short film titled “The Next Day”, which both fills in the gap between the two Tron… Read More
Super 8 Viral: Rocket Poppeteers Sends Letters To Prospective Astronauts July 15, 2010July 15, 2010So far the Super 8 viral campaign has been all about the details. For instance, if you were one of the smart ones who took the newspaper page seriously, then you were rewarded today with a gift. What am I talking about? Find out after the break. Read More