Tom Cruise’s “Jack Reacher” Answers Your Questions Christopher Moore, April 26, 2013 To help promote the upcoming home video release of Tom Cruise’s recent action film, Jack Reacher, they’ve created a page on their site, where you can ask advice of the movie’s main character. Find out how you can get answers to your advice-type questions from an imaginary action hero after the break.As an interesting Jack Reacher promotion, Paramount created a way for you to ask the important question: “What would Jack Reacher do?” You can ask the character any question you like and he’ll respond with one of his handy-dandy personal rules. For instance, I asked him the question, “How do you get corn out of your teeth?” and he answered:Of course, I also asked him, “Will the new Star Wars film be any good?” and he answered in a way that almost seems like a slam on the prequels.If you want to get your own weird answers to those serious or not so serious burning questions, then check out the WWJRD site and ask away. You can even share your results on Facebook and Twitter via the site.Jack Reacher is now available digitally on iTunes and you can own it on Blu-ray on May 7th. Viral Marketing Jack ReacherParamountTom Cruise
Viral Watch: Team Conan or Team Leno? Either Way, NBC is Dying January 12, 2010NBC has tried to embrace viral marketing by launching multiple campaigns for shows like The Office, Community, and even Late Night, but it seems that NBC is now shooting themselves in the foot. I’ll admit their not “launching” a campaign this time, but their recent handling of the Jay Leno-Conan… Read More
Viral Marketing “Jim” (the Film) Gets A Viral Site September 30, 2010A viral site for Jim (the film) has appeared online and gives us a good look at Lorigen Engineering. It gives us background into the company, which plays a large part in the film. After the jump, take a look at the trailer for Jim the film and check out… Read More
12 Days of Viral – DAY ELEVEN December 23, 2009December 22, 2009On the eleventh day of viral, my movie gave to me….. Physical mailings. These are pretty much what can get a viral started. Yes, a website is the known thing that everyone can see and follow, but they usually come from something. Something physical. We’ll list a few items that… Read More