“Mad Men” Press Release Goes Viral Michael Lee, June 17, 2013June 17, 2013 Mad Man has been described in many ways, and if you don’t believe me, just count the number of awards the show was earned throughout its televised run. But last night’s episode is the one that everyone seems to be talking about, something someone on facebook or twitter wold have clearly seen judging by the amount of Mad Men related posts that filled their news feeds. The last episode marked a change for the characters of the show. A new logo was revealed, and a press release was sent out, to everyone, including people who are fans of the hit AMC drama on Facebook.If you are at all familiar with how press releases work, then the one you see below pretty much ball parks it. But there are a lot of things to look out for in this particular press release than just your average announcement. Hit the jump to find out how to have fun with a press release from Sterling Cooper & Partners. Film School Rejects was able to uncover a few fun things that you can do to enjoy the press release even more.Among one of the things, trying to call Peggy. Which, ultimately failed for anyone who tried to do so. But let’s take a look at the 212-KL 5- 0112. Sure it’s a 555 number, and one that is normally reserved for fictional use, but there are some 555 numbers that can be dialed. It’s just a matter of finding them. Fact of the matter is, the 555 number was a popular number used by tv programming during the 1960s, so to see it again, and have it not dial out to any thing seems very appropriate.Other things the site points out is that the address seen at the bottom of the press release is very much a real physical location. And that it’s not just an ordinary building, but one that has historical significance. Try googling it, and find out what the building is, you will be surprised.The date also has huge historical significance as the year is remembered for civil rights demonstrations, the Summer Olympics, the launch of Apollo 7, and of course, the Vietnam War.FSR provides plenty of more things to look out for in this one press release alone. But this is truly a fascinating press release to look at as the writers of the show took a lot of things into consideration when putting this all together. News Viral Marketing AMCMad Men
LEGO Marvel Web Series Features Spider-Man, Wolverine, The Avengers, and More! November 7, 2013Disney and LEGO have teamed up to release a new web series titled LEGO Marvel Super Heroes: Maximum Overload. They released five episodes this week which feature Spider-Man, Wolverine, Iron Man, The Incredible Hulk, Loki, and many more of your favorite heroes and villains. Watch it all after the break. Read More
Viral Video: MTV Movie Awards Promo for Host Aziz Ansari April 30, 2010April 30, 2010The MTV Movie Awards have grown to become one the top award shows in terms of views, though probably not prestige. In honoring that tradition, comedian and actor Aziz Ansari (Funny People, Parks and Recreation) is hosting this year. One of their promos takes a deep look into the question… Read More
“Cedar Rapids” Viral Website Goes Live, BrownStar Insurance To Have Office At Sundance January 21, 2011Last week we told you about Fox Searchlight dabbling in some viral for their Ed Helms-starring comedy Cedar Rapids, which is set to premiere at the Sundance Film Festival. I was a bit harsh in my assessment of the endeavor, and it looks like it wasn’t a one-off thing. Read More