“Thor: The Dark World” Ultimate Mentor Contest Conducting Search For The Next Jane Foster Michael Lee, October 1, 2013October 1, 2013 Being a geek is no longer synonymous with being a dude. That has changed, and now a new contest to promote Marvel Studios’ Thor: The Dark World will give young girls the chance to become the next Jane Foster. Just don’t expect a date with Thor.MARVEL’S THOR: THE DARK WORLD ULTIMATE MENTOR ADVENTURE is a contest being held by Marvel Studios, in coordination with UL (Underwriters Laboratories), Dolby Laboratories, National Academy of Science, Girl Scouts USA along with the famous El Capitan Theatre in Hollywood, that looks to empower girls 14 years and up, in grades 9 – 12 nationwide. For more on this contest, hit the jump.It only seems fitting that Natalie Portman be the fact of this contest, with her character being a smart sassy scientist with a demi-god for a boyfriend. In the introductory video we see Portman explain who her character is, and her love of science and how her role gave her amazing opportunities to explore science and all its possibilities.This contest will girls will have a chance to go out into the real world and ask successful women in science, technology, engineering, or math (STEM) fields about what they do, how they got where they are…and how others can follow in their footsteps. The process is designed to help students to understand who they are, and why this experience can be impactful on their futures.Pretty exciting stuff am I right? Okay so how do you enter. Well the contest is looking for girls across the United States who are currently enrolled in grades 9-12. Applicants will be given tools to help identify STEM mentors in their community. These mentors will help applicants create a video about their experience. The best videos will be chosen by a team of STEM experts.If your video is chosen, you will spend a one week trip to California and meet powerful women working in STEM fields. Winners will also be able to participate in experiments and interactive activities, which includes going to places where the general public is not allowed to step foot.And all of this ends with an opening day screening of Thor: The Dark World.For more information and form applications, head on over to http://www.ultimatementoradventure.com. Good luck. Viral Marketing DisneyMarvel StudiosNatalie PortmanThor: The Dark WorldThor: The Dark World Ultimate Mentor Adventure
Tron Legacy: Theater Standees Use QR Codes August 29, 2010December 2, 2010We’ve been keeping tabs on talk that some of the Tron Legacy standees in movie theaters have QR codes alongside them. Now we have proof of at least one in Ohio, which leads to a cross-promotional website for that particular movie theater. It in, it says that Encom is sponsoring… Read More
Viral Video Round Up: Looper, The Dark Knight Rises, The Newsroom, And More! September 2, 2012September 9, 2012The Internet is full of videos related to movies, whether they be fan made, studio made, or somewhere in between. We regularly bring you the best, most interesting, or just plain weirdest, and today we do it again. Check out the latest viral videos after the break. Read More
Learn About Captain America’s Shield In Featurette Sponsored By Norton June 19, 2011Symantec’s Norton antivirus and computer protection line of software is a staple in the tech industry, but it doesn’t hurt to team up with a summer blockbuster. Finding an enlightened connection between their software and Marvel’s Captain America, Norton brings us a featurette called “Behind the Shield” via their Facebook… Read More