‘RoboCop’ Viral Site Teases How OmniCorp Can Change American Justice Michael Lee, December 9, 2013December 9, 2013 Briefly: If the future is now, then OmniCorp has got it under control. The viral site that promotes the upcoming remake of the Paul Verhoeven, doesn’t really lose sight of the atrocities that plague our society, yet Jose Padilha‘s version looks very tame. But tonight at 9pm/8pm PST, the OmniCorp site will convince you that the film is just as good as the original, despite some of the advances we have made in visual effects.Announced on the OmniCorp Facebook page, the event doesn’t give us much detail as to what we should be expecting other than it will reveal how the organization’s technology can make a difference in American justice. Other than that, we don’t know what we are in store for, but considering that official OmniCorp viral site makes no mention of the event, it doesn’t seem like it will attract much attention. Still we’ll be there to cover the event. Maybe there will be a new trailer, a chance to win tickets to an early screening, or attend the red carpet premiere. Whatever it is, we’ll be there to cover it all. Viral Marketing Columbia PicturesJose PadilhaOmniCorpRobocopsamuel l. jacksonScreen GemsSony Pictures
NBC’s ‘The Event’ Adds Character Twitters and New Viral Website September 20, 2010September 26, 2010The Event premieres tonight on NBC, and if the mystery grabs you, there are some crafty online options for you to peel away the secrecy. First of all, many of the big characters have their own Twitter accounts. Also, a blog has been created for someone who is seeking the… Read More
Tron Viral: Arcade Aid and Flynn Lives Updated, Mailed Prizes To Come? October 22, 2010Today we have a flurry of updates for the Tron Legacy viral campaign, though the biggest is for Arcade Aid, which saw a pretty sizable (not to mention fun) upgrade. The Flynn Lives website also got a few updates, so find out all the details after the break. Read More
Mars Goes Social Leading Up To Rover Landing August 4, 2012August 4, 2012NASA’s Mars Science Laboratory mission will hit a key moment tomorrow night at 10:30 PM PDT, when the Curiosity rover (which is the size of a MINI Cooper) lands on the planet’s surface. The last two rovers to hit Mars, in 2004, got national attention when they lasted way past… Read More