“Transcendence” Viral Site Delivers A Harrowing Message Michael Lee, December 20, 2013 A trio of trailers from Wally Pfister‘s Transcendence have been revealed over past few days, each of them having their own unique personality and narrator. While the first two don’t feature any footage, they do give us an idea of the plot of the film. But the third one is of particular interest considering that it opens the door for a viral marketing campaign.In the film, Johnny Depp plays Dr. Will Caster, the world’s foremost researcher in artificial intelligence. Caster’s latest experiment leads him to create a highly evolved sentient being that combines the collective intelligence of everything ever known with the full range of human emotions. While a successful result could rewrite history, there are those who don’t believe in his plight. His controversial experiment has made him a prime target of assassinations.The new trailer is a call to stop relying on computers, unplug from the network, and stop the scientists that build the machines that humanity desperately needs. Hit the jump to see the new trailer.Here are the first two trailers.Sure these trailers tell us how limitations as humans, and how we can expand on those limitations, and asks what the consequences are if we reach them, but what about those who see the danger of that.The new viral video comes from the film’s anti-technology group, RIFT (“Revolutionary Independence From Technology”), a faction of technophobes looking to stop Caster and those like him. However, their mission be the catalyst that pushes Caster to succeed.Not much else is known about the film itself, and the new site doesn’t offer too many clues about RIFT or the film itself. Only the trailer is available. But that will all change in the coming weeks leading up to the film’s release.Here’s the video.Transcendence also stars Morgan Freeman, Paul Bettany, Rebecca Hall, Kate Mara and Cole Hauser. Warner Bros. plans to release the film in IMAX on April 18, 2014. ARGs & Campaigns Viral Marketing Viral News Cole HauserJohnny DeppKate MaraMorgan FreemanPaul BetanyRebecca HallRIFTTranscendenceWally Pfister
Viral Video Round Up: Prometheus, Frankenweenie, Alfred Hitchcock, And More! October 7, 2012The Internet is full of videos related to movies, whether they be fan made, studio made, or somewhere in between. We regularly bring you the best, most interesting, or just plain weirdest, and today we do it again. Check out the latest viral videos after the break. Read More
‘Terminator Genisys’ Trailer Released Online December 4, 2014December 4, 2014The official trailer for SkyDance Productions, Paramount Pictures, and Warner Bros. Pictures’ highly anticipated sequel, Terminator Genisys, has come online. An official poster has also been revealed. Hit the jump to check it out! Read More
Viral Video: Chris Klein Auditions for Mamma Mia May 19, 2010There’s a video that has been on the Internet for only a day and is already spreading like wildfire. In what looks to be real leaked footage, actor Chris Klein (American Pie) auditions for a role in the 2008 musical Mamma Mia, which stars Amanda Seyfried and Meryl Streep. Usually… Read More