Skype Shines A Light On Heroes ‘Behind The Shield’ With Captain America Sabina, February 27, 2014February 27, 2014 Captain America is one of Marvel’s supers who represents the everyman as a symbol of heroism, of the commitment to make the world a better place. In honor of the upcoming film both Skype and Marvel have partnered up with the cast of Captain America: The Winter Soldier to salute everyday heroes. Hit the jump to learn more about it.Beginning this week through March 24th, Skype users are able to submit their own Video Message via Skype onto the “Everyday Heroes” platform in order to nominate a friend, family member, coworker or general neighborhood do-gooder. If you know someone who’s fostering pets or always donating their time to homeless shelters, here’s a great opportunity to share their story of their passion to do their part to change the world. To kick off the start of this campaign, The Cap himself, Chris Evans created a video to invite Marvel fans to submit their stories.So hop on your Skype account in order to submit a 30 second entry to be entered. Some lucky heroes will be saluted by the cast of Captain America: The Winter Soldier or receive other great prizes like custom art by Marvel illustrators and signed posters.For more details on how you can participate and submit a video entry, please visit: http://captainamerica.skype.com/Captain America: The Winter Soldier hits theaters April 4th 2014 Contests Viral Marketing Captain America: The Winter SoldierChris EvansMarvelSkype
Exclusive: “Find Me Event” asks your help to stop the Architect September 16, 2011October 12, 2011A mystery is gearing up this October, and you could be the one person smart enough to crack it. The Architect needs tools, are you in? More after the jump. Read More
Captain America Movie Tie-In Comic Premieres Sunday February 1, 2011Get ready Captain America fans, because the marketing machine for Captain America: The First Avenger is about to begin. A few weeks back, we reported that Marvel’s second big release of the summer would be debuting new footage sometime during Super Bowl XLV. Earlier today, Marvel announced that a new… Read More
Alan’s Insanity Expressed On New “The Hangover Part III” Tumblr April 17, 2013April 17, 2013While there have been some great tumblr sites that were used for some viral marketing campaigns, there are a few that feel like they are last ditch efforts from the digital marketing department. Take for instance the latest tumblr for The Hangover Part III, set up by the WB team…. Read More