“Inception” Fans Dream Up Film Inspired Board Game Michael Lee, March 1, 2014 Kickstarter and IndieGoGo film inspired projects are pretty cool for a handful of reasons. Some do it for the passion, others to commemorate their film idols, then there are those who get creative and go beyond the film and create fun games like Bruno Gervasi and Reid Cuddy.The two have created a board game inspired by the Christopher Nolan film Inception. Called Inceptor, players act as the dream infiltrators, rolling the dice, and collecting cards that help or hurt their mission to manipulate their target. So if you want to find out how to get some of these game pieces, then you’ll have to hit the jump to see how you can get your hands on this one of a kind board game.WB Studios is not behind the Inception board game, however, they do not seem to have a problem with its creation or Kickstarter distribution. The project has already collected $47,000+, well passed the $30,000 target. And with 40 days left on the project, there are still plenty of incentives to go around, like an aluminum briefcase, five totems (game board pieces), the game itself, and more.Here is the inital pitch as posted on the official Kickstarter pageInceptor is a board game that takes place in the dream world. The board represents the inside of a dreamer’s mind, who is known as the Mark. Each player is trying to plant an idea in the Mark’s dream, hoping that when he wakes, he will carry out their chosen task. The key is to make your task seem achievable to the Mark and to make sure he believes it was his own idea from its inception. In order to do this the dream needs to be so real, that when the Mark wakes up, the planted idea sticks and he performs the mission without a second thought.Pretty cool huh? And just for $59 you can get the game as is. Of course getting the briefcase will complete the Inception fan in you. Viral Marketing InceptionInceptorKickstarter
Alice: Photos and Video of the Takeover December 4, 2009This morning was the ‘White Rabbit Takeover’, where (among other things) people dressed like rabbits in suits and walked around New York City. Why, you ask? It was a promotional event for SyFy’s new original mini-series “Alice”, based of course on the famous “Alice in Wonderland”. Yesterday we posted pictures… Read More
“Super 8” Standees Provide Links to Editing Room Clips May 18, 2011Just over a week ago, we told you about the Super 8 theater standees that play the trailer inside. Now we know that is not all they show. Learn how theater marketing is helping to advance the ARG. Read More
Disneyland’s ElecTRONica Starts Tonight, Video and Pictures Available October 8, 2010January 20, 2012Last month we told you how Disney was looking to promote and capitalize on the buzz for Tron Legacy by creating “ElecTRONica” in Disneyland’s California Adventure. Essentially turning the Hollywood backlot into a Tron party, the event started to tonight and we have more details, including video and photos, after… Read More