“Transcendence” Quizzes You On Technology Dependance Kevin C, March 13, 2014 Johnny Depp’s latest is the kind of movie that would seem ripe for viral marketing. Today, Warner Brothers launched a new site for the movie that offers a number of questions related to your technology habits. The quiz isn’t a long one, but it does offer some interesting insights. Hit the jump to find out more.This new viral site for Transcendence is simply than a number of questions about how you use technology. After going through two full quizzes, each offered six questions, so it’s a short quiz. I have to think that this site intends to expand in the future. A sample question reads like this:How many hours per day do you talk on a mobile phone? (A) Under 1 hour a day (B) 1-2 hours/day (C) 2-5 hours/day (D) 5+ hours/dayGiven your answers, the quiz offers results that describe your dependence on technology, brain health, body welfare, eye strength, mental mapping and brain vitality. Some of these results are downright ominous, so be warned.Transcendence stars Johnny Depp, Kate Mara, Paul Bettany, and Morgan Freeman. The movie opens April 17th, 2014. Viral Marketing Johnny DeppKate MaraMorgan FreemanPaul BettanyTranscendenceWarner Bros
“A New Path Awaits” Test Subjects August 5, 2011Wrigley’s 5 Gum viral campaign, Human Preservation Project, has been keeping us busy in the Traelek Institute testing facility. We’ve also been busy collecting Key codes from 5 Gum which have the Ice Fly symbol on the packaging to unlock new tests. This week, test subjects found out that a… Read More
Super 8: Rocket Poppeteers Website Updates, Accepting Applications July 28, 2010October 18, 2010Following a brief stint at Comic-Con, the Rocket Poppeteers are at it again, this time updating their website and accepting new applications. The website also hints at game (I assume) they’ll release soon, with the home page reading “FLY THE ROCKET SSF1 – COMING SOON“. See some screenshots and more… Read More
12 Days of Viral – DAY TWELVE December 24, 2009December 22, 2009On the twelfth day of viral, my movie gave to me….. Public displays This is it folks. The final piece of MovieViral’s ongoing holiday series. And I saved the best for last. If you want to get people’s attention, then get people to be a part. If we start with… Read More