First Clip Of “The Fault In Our Stars” From The MTV’s Movie Awards Sabina, April 14, 2014 At the MTV Movie Awards viewers got a chance to catch a sneak peek at John Green‘s The Fault in Our Stars, the movie poised to charm your pants off when it comes out on June 6th. Here we have a clip of Ansel Elgort as the charismatic Augustus Waters uttering the words of one of the novel’s most quoted, reblogged, instagramed and retweetable moments. Hit the jump to see more. “It’s a metaphor, see: You put the killing thing right between your teeth, but you don’t give it the power to do its killing.”Tumblr: ArtkeptsimpleWhen Waters sets his sights on Hazel Grace (Shailene Woodley) at a cancer patient support group he enchants her in ways that she does not expect and like in the clip below, never ceases to surprise her.Get More: 2014 MTV Movie Awards, Latest Movie News, Ansel Elgort, Shailene Woodley, Laura Dern, Willem DafoeTFIOS is gearing up to be a breath of fresh air in the YA film adaptation department. Elgort definitely nails Gus’ cute snarkiness and the incredible Woodley brings to life Hazel Grace’s quirkiness and quiet strength. This clip has only been up for a little while and there are already GIF sets and image collages of the scene.Tumblr: iamexpectropatronumWith the success of YA film adaptations, and Woodley’s star power, The Faults In Our Stars has seen a huge spike viral promotions, whether it’s from the studio itself or fans on tumblr. It should be interesting to see how far this goes before the film hits theaters in June.What did you think about this clip from The Fault in Our Stars?The Faults In Our Stars opens in theaters on June 6 News Viral Marketing Viral Videos Ansel ElgortJohn GreenMTV Movie AwardsShailene Woodleytfios
Proof Foreign Countries Have Better Advertising Than Us: 2012 Subway Ad November 9, 2009November 9, 2009In what is easily one of the coolest print ads I’ve ever seen, Copyranter posted the following picture of a subway ad for the upcoming 2012. I don’t know about you, but I think that’s pretty creative. The subway in question is in Rio de Janeiro, Brazil. (via Slashfilm) Read More
Super 8 Updates: Footage Mailed Out, New Editing Room Clip, and STIES Print Out April 14, 2011The past few days have seen a flurry of updates to the Super 8 viral campaign, culminating in /Film (and possibly other bloggers) receiving in the mail an actual Super 8mm film reel with a new clip for our mysterious S8editingroom footage. That viral site has also been updated with… Read More
“The Muppets” Being Green Trailer June 16, 2011June 16, 2011No, the title isn’t the Muppets’ marketing green technology or sustainability, its another trailer parody of this summer’s blockbusters. This time a spoof of the upcoming Green Lantern trailer. Disney did the exact same thing before The Hangover Part II made its theatrical debut back in May, with The Fuzzy… Read More