First Clip Of “The Fault In Our Stars” From The MTV’s Movie Awards Sabina, April 14, 2014 At the MTV Movie Awards viewers got a chance to catch a sneak peek at John Green‘s The Fault in Our Stars, the movie poised to charm your pants off when it comes out on June 6th. Here we have a clip of Ansel Elgort as the charismatic Augustus Waters uttering the words of one of the novel’s most quoted, reblogged, instagramed and retweetable moments. Hit the jump to see more. “It’s a metaphor, see: You put the killing thing right between your teeth, but you don’t give it the power to do its killing.”Tumblr: ArtkeptsimpleWhen Waters sets his sights on Hazel Grace (Shailene Woodley) at a cancer patient support group he enchants her in ways that she does not expect and like in the clip below, never ceases to surprise her.Get More: 2014 MTV Movie Awards, Latest Movie News, Ansel Elgort, Shailene Woodley, Laura Dern, Willem DafoeTFIOS is gearing up to be a breath of fresh air in the YA film adaptation department. Elgort definitely nails Gus’ cute snarkiness and the incredible Woodley brings to life Hazel Grace’s quirkiness and quiet strength. This clip has only been up for a little while and there are already GIF sets and image collages of the scene.Tumblr: iamexpectropatronumWith the success of YA film adaptations, and Woodley’s star power, The Faults In Our Stars has seen a huge spike viral promotions, whether it’s from the studio itself or fans on tumblr. It should be interesting to see how far this goes before the film hits theaters in June.What did you think about this clip from The Fault in Our Stars?The Faults In Our Stars opens in theaters on June 6 News Viral Marketing Viral Videos Ansel ElgortJohn GreenMTV Movie AwardsShailene Woodleytfios
Pre-Roll Ads May Affect Viral Videos February 20, 2010If you are one of many who find the 15 second pre-roll advertisements placed before online videos increasingly annoying, chances are you’re about to get a little more peeved. Jim Louderback at Advertising Age has an informative assessment on the bottom line success of pre-roll ads, and why this traditional… Read More
“Man of Steel” 3rd Trailer Revealed April 16, 2013April 16, 2013On Sunday night, General Zod issued a warning to Earth, that if Kal-El did not turn himself in, Zod would make our planet “suffer the consequences.” A countdown went live at www.iwillfindhim.com for 48 hours later. That countdown ended tonight, leading to the new trailer for the film. Check it… Read More
“Short Term 12” Interview: Destin Cretton On Duality of Characters, Writing A Female Lead, Shooting On Handheld, And Music August 22, 2013August 21, 2013Many have praised Destin Cretton‘s Short Term 12 for being so brilliant and yet so simple as well. You may have heard of the numerous film festival awards the film has won throughout the months it has been screened, or just the overwhelmingly positive reactions from people who have seen… Read More