“The Purge Breakout” Puts Fans In The Terrifying World Of The Film Michael Lee, May 19, 2014May 19, 2014 The initial premise of Universal’s The Purge brought up an interesting idea, if the country were to initiate a night where all kinds of crime are legal, who would survive? Who would commit crimes? While this plan may not happen anytime soon, The Purge: Breakout may be the closest thing you can get to experience the terrors of the film first hand.To help promote the upcoming The Purge: Anarchy, Universal will let fans experience the film for themselves through a terrifying escape game appropriately called The Purge: Breakout. Think of it as those zombie run games you have seen, only with a Purge Twist. But you will be doing much more than just running and screaming for your life. Hit the jump to find out how you will need to make it out of The Purge: Breakout alive.Unlike the zombie runs or haunted house experiences, The Purge Breakout will consist of puzzles and games, and you will need to use clues to unlock mysteries, and need to push your physical limits to make it out of this game alive. The site encourages fans to bring a maximum of six people, although you will be paired up with another group if you bring less. So if you bring three people, you will be paired up with three other people.Hopefully you live in or are in driving distance from these cities that will participate in The Purge: BreakoutAtlanta – May 29 – June 1 Miami – June 5 – June 8 New York City – June 13 – June 15 Philadelphia – June 19 – June 22 Chicago – June 28 – June 29 Dallas – July 3 – July 6 Los Angeles – July 11 – July 20If you do plan on playing, please do not bring your cell phones, as the use of electronic devices or any outside tools are strictly prohibited and you will immediately be removed from the show if you attempt to use them.Price of admittance is $20 per ticket, and there will be no refunds. You must be 18 years or older to participate without an adult. Anyone under 18 must be accompanied by a parent or guardian and sign a waiver. Given the horror nature of this experience, they strongly discourage people who are under the age of 13 from attending the escape game.It should be noted that Universal Studios did have a Purge maze experience of their own during one of their annual Halloween Horror Nights after the first film was released. But based on what the site has said, this will be different from any other haunted house run you may have experienced in the past. ARGs & Campaigns Viral Marketing The Purge BreakoutThe Purge: AnarchyUniversal Pictures
Now’s The Time To Sign The “Tim & Eric Billion Dollar Movie” Pledge January 27, 2012January 27, 2012Sundance is not only home to some of the best movies the world has to offer, its also the place where various movie studios bid to purchase the rights to distribute them. But since this is a site about viral marketing, we aren’t going to cover any purchases, and instead… Read More
2012 Monday News Round-Up October 26, 2009October 26, 2009There are a few tidbits to report on 2012 today, but unfortunately the results of today’s Miami pick-up are not included. We are still waiting for confirmation of anyone even picking a package up, so if you have, let us know! The next pick up will be Wednesday in Dallas… Read More
“The Inside Experience” Has Unsatisfying End…Or Does It? August 5, 2011August 5, 2011The eighth and final episode of The Inside Experience was released yesterday and showed Christina getting saved, but we got no answers as to why she was kidnapped or who her captor was (which angered many ARG players). However, this may not really be the end, as the captor’s last… Read More