Skip to content
MovieViral.com
MovieViral.com

The Latest Viral News for Films and Beyond!

  • Home
  • Archives
  • Movie & Viral News
    • Cloverfield Sequel
    • Reviews
    • Trailers Weekly
    • Past Viral Campaigns
  • About
    • About MovieViral
    • Meet the Team
    • Contact
  • ARG & Unfiction Forum
MovieViral.com
MovieViral.com

The Latest Viral News for Films and Beyond!

LaVar Burton’s “Reading Rainbow” Kickstarter Reaches $1 Million Goal In Less Than 24 Hours

Michael Lee, May 28, 2014May 28, 2014

reading rainbow lavar burton kickstarter image

It only took a few hours since the Reading Rainbow Kickstarter launched, but thanks to fans of the PBS series and Star Trek: The Next Generation, LaVar Burton was able to meet his $1 million goal in less than 24 hours.  In fact it took only about 10 hours for Reading Rainbow‘s Kickstarter goal to be met, Burton had tweeted about it around 6:50 am PST and announced that it got the $1 million funds by 5 in the afternoon.  On an added note, there are still 34 days left for those fans who are passionate about the project to donate money of their own in hopes of getting some very rare and exclusive incentives.

Hit the jump to see what some of the backers got as an incentive for giving towards the Reading Rainbow Kickstarter.

The purpose of this Kickstarter wasn’t to revive it on PBS necessarily, but make the program itself readily available to children all around the world. This meant creating a new version of the show on the web. The Wrap says that “Burton also plans on offering a “classroom version” of the program for teachers and is spearheading a not-for-profit that will give copies of “Reading Rainbow” away to low-income schools for free.”

As for the incentives, they ranged from $5 to $25 to $10,000. $5 got a nice thank you, $25 got will get you a digital download of the special Reading Rainbow Collector’s Episode. Those who gave $110 got a signed headshot of the actor. But if you backed the kickstarter with $10,000, you and a guest could have a private dinner with Burton, plus wear the original visor that was used in the series.

Other incentives includes bumper stickers, coffee mugs, t-shirts, tote bags, even a private skype chat. While some of the incentives are sold out, and the goal has already been met, the $10,000 incentive is still up for grabs.

Check out the the Kickstarter page here.

Viral Marketing Viral News KickstarterLaVar BurtonReading Rainbow

Post navigation

Previous post
Next post

Related Posts

Rocket Poppeteers Gives A Pop Quiz!

September 27, 2010

Now that Super 8 is going into full swing with its casting and location filming, it’s only appropriate for the viral to update as well. For those of you who signed up at the Rocket Poppeteer site, you were more than likely miffed about the lack of response. Well, because…

Read More

HGTV and Disney Create “Electrifying Garden” At Comic-Con

July 10, 2012

If you’re going to San Diego Comic-Con this week, then you are in a visual treat courtesy of Disney and HGTV. The two have teamed up to transform the Hilton San Diego Gaslamp Quarter lawn into an “Electrifying Garden” inspired by Disney’s Frankenweenie. We will include this and the film’s…

Read More

University of Chicago Receives Mysterious Package Addressed for “Indiana Jones”

December 15, 2012December 15, 2012

Fans of Indiana Jones are well aware that in addition to his whirlwind adventures stopping Nazis and chasing Crystal Skulls, Dr. Henry Jones Jr. was also an esteemed professor of archaeology at the University of Chicago. Now, more than thirty years after first walking through the university’s halls on screen in Raiders…

Read More

Coming Soon...

Join the MovieViral.com
ARG & Unfiction Forums



© 2009-2026 MovieViral.com. A Sometimes Weekly Company.