3 Short Prequels To “Dawn of the Planet Of The Apes” Explain 10 Year Gap After “Rise” Kevin C, July 1, 2014 Tucked in the credits of Rise of the Planet of the Apes was what descended the earth into a viral epidemic. This so-called Simian Flu is what wiped out most humans and left the apes in a very strong position at the beginning of Dawn of the Planet Of The Apes. Since the gap between the two movies is a massive 10 years, this presents the studio with a chance to fill in the blanks. One way they’ve done this is to create series of three short prequels. Hit the jump to watch.Motherboard (Vice’s science and tech wing) and 20th Century Fox collaborated on this series to promote the upcoming Vice documentary film titled Island of Apes. In these three shorts we see people struggling to cope with the outbreak. If you started thinking these were filmed on a Walking Dead set, you wouldn’t be alone.While no apes actually make an appearance in these films, they are alluded to on occasion, and the ending of the final short makes their influence on events quite clear.Spread Of Simian Flu: Before The Dawn Of The Apes (Year 1) Amidst a widespread viral outbreak known as the ‘Simian Flu,’ a mother is quarantined after testing positive for the virus, leaving her husband and daughter to fend for themselves.Struggling To Survive: Before The Dawn Of The Apes (YEAR 5) Five years after the Simian Flu all but wiped out humanity, an orphaned teenage girl survives by bartering things she has stolen from dead people’s homes.Story Of The Gun: Before The Dawn Of The Apes (YEAR 10) Follow the journey of a shotgun through the hands of several ill-fated owners as the ‘Simian Flu’ ravages the world around them.Dawn of the Planet of the Apes stars Andy Serkis, Jason Clarke, Gary Oldman, Keri Russell, Toby Kebbell, Kodi Smith-McPhee, Enrique Murciano, and Kirk Acevedo. The film opens in theaters on July 11. ARGs & Campaigns Viral Marketing Andy SerkisDawn of the Planet of the ApesGary OldmanJason ClarkeMotherboardRise of the Planet of the Apes
Journey to Oz Balloon Tour Takes To The Skies To Promote “Oz The Great and Powerful” February 13, 2013Oz The Great and Powerful, Disney’s prequel/retelling of the classic novel “The Wizard of Oz”, opens in theaters on March 8th, but with the world premiere tonight, they are kicking off a high flying marketing campaign that includes fan screenings. Get the details in the press release after the break…. Read More
Watch All Of Conan’s “Missing You” Commercials September 29, 2010For the past two weeks, TBS has been rolling out a bunch of 20 second TV spots (9 so far) for the new Conan O’Brien show. The “Missing You” series of ads has John Waite’s 1984 hit song of the same name playing over people who are coping with missing… Read More
IndieGoGo Campaign Looks For Help Funding The Independent Horror Film, “Charlie” January 16, 2013January 16, 2013Independent film director Louis Wong turns to the online community to help fund the final steps of post-production on his new horror film, “Charlie”. If you’ve ever dreamed of seeing your name on the big screen, illuminating a darkened theater at a Midnight showing, then this IndieGoGo campaign is for… Read More