“Gone Girl” Viral Marketing Campaign Has Evidence Of A New Trailer Michael Lee, July 5, 2014July 6, 2014 David Fincher has embraced the way films films are virally markerted, and as such each and every one of his films are promoted in unique and ingenious ways. The Social Network‘s marketing resembled Facebook’s website, while The Girl With The Dragon Tattoo had a razor sharp dark tone. Now the viral marketing for his upcoming film adaptation of Gone Girl has been ramped up. Following the film’s viral website and phone number that recited the first few pages of the novel of the same name, comes evidence of a new trailer. Literally, it’s evidence of a new trailer. Hit the jump to see what this evidence contains.[Updated: We have added three new posters from AwardsDaily, IndieWire, and HitFix. The original post follows.] The Huffington Post revealed the trailer earlier this week, which gives us the evidence of a new trailer being released on July 7.Gone Girl is a murder mystery centered on a husband, who despite his efforts of trying to find his wife, is accused of the murder.Opening in theaters on October 3, Gone Girl stars Ben Affleck, Rosamund Pike, Neil Patrick Harris, Tyler Perry, Kim Dickens, Patrick Fugit, Carrie Coon, and David Clennon. Directed by David Fincher and based upon the global bestseller by Gillian Flynn – unearths the secrets at the heart of a modern marriage. On the occasion of his fifth wedding anniversary, Nick Dunne (Ben Affleck) reports that his beautiful wife, Amy (Rosamund Pike), has gone missing. Under pressure from the police and a growing media frenzy, Nick’s portrait of a blissful union begins to crumble. Soon his lies, deceits and strange behavior have everyone asking the same dark question: Did Nick Dunne kill his wife? ARGs & Campaigns Viral Marketing Viral News 20th Century FoxBen AffleckCarrie CoonDavid ClennonGone GirlKim DickensNeil Patrick HarrisPatrick FugitRosamund PikeTyler Perry
‘The Bourne Legacy’ Viral Has You In Their Sights July 16, 2012July 18, 2012The Bourne Legacy is Universal Pictures’ so-called sequel/reboot to the Bourne franchise. It continues the Bourne legacy (sequel part) and uses new chracters (reboot part). Now you may have heard of a little convention they hold in San Diego called the San Diego Comic-Con. Well Universal had a little viral… Read More
Simulate Your Own Star Wars Sequel Debacle December 22, 2012Are you worried that the next Star Wars movie will be as terrible as the prequels? Well, here’s your chance to prove you know better. The Gameological Society’s Play-the-Year 2012 retrospective includes a Star Wars sequel simulator that can tell you how well your choices pan out. Get the details… Read More
12 Days of Viral – DAY THREE December 15, 2009December 14, 2009On the third day of viral, my movie gave to me….. Three websites And not only do we get three websites, but if the cards are played correctly, we get three websites with “purpose”. I say purpose with quotes for three reasons. And here they are. Website 1 – This… Read More