“Gone Girl” Viral Marketing Campaign Has Evidence Of A New Trailer Michael Lee, July 5, 2014July 6, 2014 David Fincher has embraced the way films films are virally markerted, and as such each and every one of his films are promoted in unique and ingenious ways. The Social Network‘s marketing resembled Facebook’s website, while The Girl With The Dragon Tattoo had a razor sharp dark tone. Now the viral marketing for his upcoming film adaptation of Gone Girl has been ramped up. Following the film’s viral website and phone number that recited the first few pages of the novel of the same name, comes evidence of a new trailer. Literally, it’s evidence of a new trailer. Hit the jump to see what this evidence contains.[Updated: We have added three new posters from AwardsDaily, IndieWire, and HitFix. The original post follows.] The Huffington Post revealed the trailer earlier this week, which gives us the evidence of a new trailer being released on July 7.Gone Girl is a murder mystery centered on a husband, who despite his efforts of trying to find his wife, is accused of the murder.Opening in theaters on October 3, Gone Girl stars Ben Affleck, Rosamund Pike, Neil Patrick Harris, Tyler Perry, Kim Dickens, Patrick Fugit, Carrie Coon, and David Clennon. Directed by David Fincher and based upon the global bestseller by Gillian Flynn – unearths the secrets at the heart of a modern marriage. On the occasion of his fifth wedding anniversary, Nick Dunne (Ben Affleck) reports that his beautiful wife, Amy (Rosamund Pike), has gone missing. Under pressure from the police and a growing media frenzy, Nick’s portrait of a blissful union begins to crumble. Soon his lies, deceits and strange behavior have everyone asking the same dark question: Did Nick Dunne kill his wife? ARGs & Campaigns Viral Marketing Viral News 20th Century FoxBen AffleckCarrie CoonDavid ClennonGone GirlKim DickensNeil Patrick HarrisPatrick FugitRosamund PikeTyler Perry
Super 8: Development Room Revealed, iOS App Updated, and TV Spot References Viral May 28, 2011The past few days have seen a bunch of ARG-related updates to J.J. Abrams’ Super 8, a film we have been following since the viral campaign began. The biggest news of the week is the addition of a new website to follow that will apparently help reveal the final bits… Read More
This Week In Viral – Our First Viral Ends March 15, 2009July 18, 2010The Watchmen viral appears to be officially over, as noted by the elimination of its page from our site. This is the first viral we’ve covered at MoveViral to end, so this is an important moment for us. Check out the forum if you want to talk about your reaction… Read More
Jon Stewart Duels Stephen Colbert For “Star Wars” Geek Trivia Supremacy… And To Support UNICEF July 18, 2014July 18, 2014Omaze runs some pretty fantastic charity campaigns. We’ve heard about the Breaking Bad riding in the RV campaign, the ride in a tank with Arnold Schwarzenegger, and rehearse a scene from House of Cards with eating BBQ with Kevin Spacey. But the biggest and most geek driven campaign has to… Read More