Zack Snyder’s ‘Batman V Superman: Dawn Of Justice’ Stolen Batmobile Rumor Put To Rest Michael Lee, September 14, 2014September 14, 2014 Over the weekend there was a rumor flying around that someone actually stole the Batmobile off the set of Batman V Superman: Dawn of Justice. How cold something the big and bulky get stolen off a secure set, but stay hidden away in a major city like Detroit? While I may not know the insurance coverage for this, it seems that the stolen Batmobile was nothing more than a publicity stunt. And to add some more fun to this, director Zack Snyder tweeted a photo of the culprit. Hint: Snyder is currently in a twitter war with this movie. Hit the jump to check it out.Case closed. pic.twitter.com/fVyENoksFp— ZackSnyder (@ZackSnyder) September 13, 2014So there you have it, it was nothing more than a publicity stunt created by social media. It also a great way to market both films, but more importantly we get to see more of the Batmobile.Now it’s Bad Robot or Disney’s move. The rivalry all started back last July when Snyder tweeted a shot of Superman (Henry Cavill) donning a Sith robe while wielding a red lightsaber. The director added the #superjedi to rub some salt on the wound.#SuperJedi pic.twitter.com/PyNbELK8UZ— ZackSnyder (@ZackSnyder) July 24, 2014Of course then Bad Robot responded with the following tweet. They even called out the Batman V Superman: Dawn Of Justice director with “The C3Ped Crusader“:THE C3PED CRUSADER @ZackSnyder pic.twitter.com/wh0m6GF15p— Bad Robot (@bad_robot) August 8, 2014 Social Networks Viral Marketing Batman v. Superman: Dawn of JusticeStar WarsStar Wars: Episode VII
“Legends of Alcatraz” Viral Has Begun January 24, 2012Last night was the second week of FOX’s new sci-fi mystery show Alcatraz, and if you were hoping that the J.J. Abrams-produced series would have a viral campaign, then you are in luck (even if it is blatantly sponsored by Ford). Get the latest details after the break. Read More
Are You Walking…. And Dead? October 13, 2010January 25, 2011One of the most exciting times of the year for me, is Halloween. Not only do I get candy (not from trick-or-treating, but from buying it in bulk), but I have a great reason to watch all types of horror flicks, at any time of the day. And one of… Read More
Spider-Man and USPS Partner For ‘Amazing Delivery’ Campaign March 20, 2014March 20, 2014With seemingly dozens of trailers and clips already released, I was beginning to think Sony Pictures and The Amazing Spider-Man 2 were going to forgo traditional product tie-ins and promotional campaigns, and instead just inundate fans with footage from the movie until it’s released in full in May. While more preview footage is… Read More