Zack Snyder’s ‘Batman V Superman: Dawn Of Justice’ Stolen Batmobile Rumor Put To Rest Michael Lee, September 14, 2014September 14, 2014 Over the weekend there was a rumor flying around that someone actually stole the Batmobile off the set of Batman V Superman: Dawn of Justice. How cold something the big and bulky get stolen off a secure set, but stay hidden away in a major city like Detroit? While I may not know the insurance coverage for this, it seems that the stolen Batmobile was nothing more than a publicity stunt. And to add some more fun to this, director Zack Snyder tweeted a photo of the culprit. Hint: Snyder is currently in a twitter war with this movie. Hit the jump to check it out.Case closed. pic.twitter.com/fVyENoksFp— ZackSnyder (@ZackSnyder) September 13, 2014So there you have it, it was nothing more than a publicity stunt created by social media. It also a great way to market both films, but more importantly we get to see more of the Batmobile.Now it’s Bad Robot or Disney’s move. The rivalry all started back last July when Snyder tweeted a shot of Superman (Henry Cavill) donning a Sith robe while wielding a red lightsaber. The director added the #superjedi to rub some salt on the wound.#SuperJedi pic.twitter.com/PyNbELK8UZ— ZackSnyder (@ZackSnyder) July 24, 2014Of course then Bad Robot responded with the following tweet. They even called out the Batman V Superman: Dawn Of Justice director with “The C3Ped Crusader“:THE C3PED CRUSADER @ZackSnyder pic.twitter.com/wh0m6GF15p— Bad Robot (@bad_robot) August 8, 2014 Social Networks Viral Marketing Batman v. Superman: Dawn of JusticeStar WarsStar Wars: Episode VII
Galifianakis And Ferrell Take To Facebook To Launch “The Campaign” May 7, 2012One of this summers most anticipated comedies, “The Campaign”, has just launched a very interesting, very funny viral campaign, aimed to persuade viewers to choose their side before the films release. Hit the jump to see the first glimpse of the films lead contenders, played by Zach Galifianakis and Will… Read More
The Attraction of a Good Viral Campaign January 24, 2010January 24, 2010The allure of viral marketing, its enough to make people walk miles to find a fake arcade, or dress up like a clown in public. But what is it exactly that draws us to follow something that in the long run is nothing more than a farce? Read More
“Apollo 18″ Gets Teaser Poster and Possible Viral Video November 24, 2010October 18, 2011Did you know that there was secret mission to the moon that happened after Apollo 17? Well, that’s the premise of producer Timur Bekmambetov’s Apollo 18, which speculates that the reason it was secret is because we found (presumably violent) aliens. Yesterday brought us not only the first official teaser… Read More