‘Interstellar’ Viral Site And Kip Thorne Featurette Michael Lee, October 1, 2014October 1, 2014 Paramount Pictures is cranking up the marketing machine for their upcoming film Interstellar. Directed by Christopher Nolan, the film takes place in the future where Earth is becoming uninhabitable, and a group of scientists are sent off to the far reaches of space to find a new world where humans can continue to thrive.The studio recently announced that the film would be released three days before its original release date. After watching the final trailer, we now know that Interstellar will be available in multiple formats ranging from IMAX 70mm, 70mm, 35mm, and other formats like 4k and digital.Now to further promote the marketing of the film, a brand new interactive site has been launched, and a new educational featurette featuring Kip Throne has been released. Hit the jump to see them both. Interstellar With Google allows you to travel space with the characters from the film. There are three different ways to explore the site.In “Space Hunt,” you will navigate the depths of outer space for Interstellar discoveries. Come back often and you may find more.“Time Capsule” and “Transmission” are currently locked, and are both set to be launched a little over a month from now. The names of those games seem pretty self explanatory, so we’ll have to see what the Paramount marketing has in store for us.We also have a new featurette the focuses on Kip Throne. Throne’s scientific research was the basis for the film’s space exploration. It shows how closely Throne and director Chirstopher Nolan worked together during the course of the film.Starring Matthew McConaughey, Anne Hathaway, Casey Affleck, Jessica Chastain, David Gyasi, Ellen Burstyn, Bill Irwin,David Oyelowo, Wes Bentley, Michael Caine, and John Lithgow, Interstellar arrives in theaters November 7 Viral Marketing Christopher NolanInterstellarParamount Pictures
Watch Robocop Throw Out The First Pitch At A Detroit Tigers Game June 4, 2014June 4, 2014This week was to commemorate the unveiling of the Robocop statue that was built thanks to a Kickstarter launched by Imagination Station Detroit. But things did not go as scheduled. Originally Detroit was to celebrate Robocop day, a day that was completely dedicated to the iconic pop culture police officer… Read More
“Men in Black III” Viral Continues With Tattoo Parlor Commercial and Fan Messages April 1, 2012April 1, 2012It’s been a few weeks since we’ve provided an update on the Men in Black III viral campaign, so here’s a quick refresher on what has been going on. Don’t worry, you didn’t miss much, especially since the campaign seems to not have a real goal or driving force. Read More
2012: San Francisco Drop Results (Update: Code Broken!) October 21, 2009October 22, 2009Update: The code for the message has been decoded! Thanks to Rowan for the effort, it was apparently very difficult. Take a look: Re: Project Naaczaal Status Briefing, October 20 We have encountered some significant challenges regarding site location, and we are bringing our allies to table to negotiate on… Read More