‘Interstellar’ Viral Site And Kip Thorne Featurette Michael Lee, October 1, 2014October 1, 2014 Paramount Pictures is cranking up the marketing machine for their upcoming film Interstellar. Directed by Christopher Nolan, the film takes place in the future where Earth is becoming uninhabitable, and a group of scientists are sent off to the far reaches of space to find a new world where humans can continue to thrive.The studio recently announced that the film would be released three days before its original release date. After watching the final trailer, we now know that Interstellar will be available in multiple formats ranging from IMAX 70mm, 70mm, 35mm, and other formats like 4k and digital.Now to further promote the marketing of the film, a brand new interactive site has been launched, and a new educational featurette featuring Kip Throne has been released. Hit the jump to see them both. Interstellar With Google allows you to travel space with the characters from the film. There are three different ways to explore the site.In “Space Hunt,” you will navigate the depths of outer space for Interstellar discoveries. Come back often and you may find more.“Time Capsule” and “Transmission” are currently locked, and are both set to be launched a little over a month from now. The names of those games seem pretty self explanatory, so we’ll have to see what the Paramount marketing has in store for us.We also have a new featurette the focuses on Kip Throne. Throne’s scientific research was the basis for the film’s space exploration. It shows how closely Throne and director Chirstopher Nolan worked together during the course of the film.Starring Matthew McConaughey, Anne Hathaway, Casey Affleck, Jessica Chastain, David Gyasi, Ellen Burstyn, Bill Irwin,David Oyelowo, Wes Bentley, Michael Caine, and John Lithgow, Interstellar arrives in theaters November 7 Viral Marketing Christopher NolanInterstellarParamount Pictures
‘Furious 7’ Title Confirmed; Marketing Campaign Revealed October 26, 2014October 26, 2014It’s been a long road for the cast and crew of the Fast and Furious 7 film, but with the release date just a couple of months away, Universal is shifting to kick their marketing campaign for the film into high gear. Now, I said Fast and Furious 7 film… Read More
Viral Marketing Crazy Bradley Cooper Drug Commercial Is Really Viral Video For Movie December 9, 2010December 10, 2010TMZ of all places reported yesterday on a rather interesting video that’s hit the web. It’s a commercial for a drug called NZT, and Bradley Cooper (though never named) is the sponsor. There’s even a website for the drug. While the ad and website boast the drug’s amazing abilities (and… Read More
Viral Video: Montage of Slaps on Film January 26, 2011There’s nothing like a good slap, and the movies are one of the only places you can see it without feeling bad. So, Vulture has put together a montage of such slaps in film history, calling it “Glove, Actually”. Take a look after the break. Read More