“Jurassic World” Viral Site Reveals Countdown to Thanksgiving Caleb Hamilton, November 18, 2014November 18, 2014 Briefly: Yesterday, a viral site for the fictional company, Masrani Global, went online. It was quickly discovered that this was the start of an ARG for the highly anticipated Jurassic World. Within the website, there were several pages containing information about Masrani as well as the actual Jurassic World theme park. Clicking around, fans discovered yet another site – one for the theme park itself! Not much on it yet: a ticker with the latest park news, links to social media such as Facebook, Twitter and Instagram… OH! and a huge countdown clock, which at press time has 9 days, 7 hours and 13 minutes left – which is 9 PM on Thursday, November 27th! Will we have a Jurassic World teaser trailer to be thankful for on Thanksgiving? Find out when the countdown ends!Jurassic World opens in theaters on June 12th, 2015! ARGs & Campaigns Viral Marketing ARGCountdownJurassic WorldTrailerUniversal Pictures
Disney’s “Wreck-It Ralph” Turns Bus Stops Into 8-Bit Photo Booths October 18, 2012October 18, 2012Disney is no stranger to viral marketing, and with their upcoming animated film Wreck-It Ralph, they have a storyline that is ripe for the viral pickings. The film is about an arcade game bad guy who is tired of his lot and travels to different games to prove he can… Read More
ABC’s Castle To Release “Naked Heat” Novel July 12, 2010July 12, 2010ABC’s hit show Castle is starting a viral trend that coincides with each season premiere. The crime procedural, about accomplished detective novel writer Richard Castle (Nathan Fillion) following around his new muse, Detective Kate Beckett (Stana Katic). Last year a real book by the fake author was released, and the… Read More
Promotional Viral Videos For Despicable Me, Knight and Day, and Get Him To The Greek June 12, 2010June 12, 2010We have several viral videos created to promote some upcoming summer movies. First, the minions from Despicable Me flash mobbed the Grove in Los Angeles, we have another attempt at a Knight and Day viral video, and Get Him To The Greek has a few videos on Funny or Die…. Read More