Inception Viral: Dream-Share For Dummies Scott Caldwell, June 1, 2010June 12, 2010 Looks like a new piece of the Inception puzzle, well in this case, user’s guide has been discovered. WIRED was sent a package containing a beat to hell guide that discusses a “Dream-Share Tactical Employment Procedures”. It basically goes through the steps needed to capture your patient, strap him/her to a chair, and get to work, all while using glorious 50’s style artwork. So based on the age of the manual, and of the military talk we’ve heard of before, just exactly how long have they been doing this? Take a look at some images after the jump While nothing major is brought out, it seems like all of these masked pages lead to to one thing at the end of the book. The PASIV Device, which, we’ve shown you before, here. I guess this piece of viral info is more along the lines of a “prequel” to what we have seen so far. Maybe Nolan is busting out a Memento style campaign where we work backwards? One particular note, is some of the pages seem to be very reminiscent of stills from the trailer/movie. Take a look and see if you see it too. Maybe Leo's Character? Does this give you any more of an idea of we are heading for when the film comes out July 16th? Do the images portray any type of history? Maybe a comic series is on the way? I guess we’ll wait and see. Take a look at the Inception ellen page for all things related. WIRED.com and Firstshowing for retweeting Viral Marketing Dream MachineInception
Watch the Wreck-It Ralph “Hero’s Duty” Commercial October 19, 2012October 19, 2012For the past few years, Disney has been in the fake commercial game, and their viral video plans are in full swing with their upcoming animated adventure Wreck-It Ralph. We’ve already seen video arcade commercials for the games Fix-It Felix, Jr. and Sugar Rush, so it was only a matter… Read More
The Park Is Open: Teaser For “Jurassic World” Trailer Arrives! November 23, 2014The first trailer for Colin Trevorrow’s Jurassic World does not arrive until this coming Thursday, right on time for Thanksgiving. However, Universal has decided to start the hype train now – debuting a 15 second teaser for the trailer online, across various social media platforms. Get your first look at the… Read More
Pre-Roll Ads May Affect Viral Videos February 20, 2010If you are one of many who find the 15 second pre-roll advertisements placed before online videos increasingly annoying, chances are you’re about to get a little more peeved. Jim Louderback at Advertising Age has an informative assessment on the bottom line success of pre-roll ads, and why this traditional… Read More
In the trailer, LC’s character says “Never recreate from your memory, alwaysd imagine new places.”In the fourth “Enviroment Creation” page, there is a picture of New York (?), crossed out. Maybe this is related?Probably not that important, just something I noticed.