Check Out These Crazy Building Ads for Inception Dan Koelsch, July 2, 2010 One of the basic ways to create viral buzz for any product is to simply have interesting advertisements. This of course works well with films, where you are trying to sell the film’s style and premise as a brand. Inception has gained a reputation as film with very original and artistic marketing, which makes sense given the film’s original and artistic style. Check out a great example of this after the break, in which building ads in New York are made to look like the building is part of the dream. Inception opens July 16th. Source: FirstShowing Viral Marketing
2012: Cliff Notes September 30, 2009ThisIsTheEnd has a terrific summary of all the happenings from the viral arena knows as 2012. And here they are! The Institute for Human Continuity (otherwise known as The IHC): Know the world is ending in 2012, and working to “preserve a small population” so humanity doesn’t go extinct. They’re… Read More
Two New “The Dark Knight Rises” Posters! July 5, 2012July 5, 2012We are now about two weeks away from the epic conclusion of the Dark Knight Legend and the marketing machine seems to be working overtime. We recently told you about an online game called The Fire Rises in which you play as a member of Bane’s army. Well it got… Read More
Magnet Purchases “Europa Report” U.S. Distribution Rights: New Viral Content Coming? February 6, 2013February 6, 2013Every now and then, a viral campaign will start and then unexpectedly stop progressing, and then start up again, like Cobra Special Forces. Sometimes they just start and sit, for a very long time like the campaign for Sharlto Copley’s project, The Europa Report. The viral was discovered early last… Read More
As far as advertising goes, those are pretty damn cool!Wonder if the building occupants are happy about 'em? 😉