TRON: Legacy iPhone Application Unlocks Golden Ticket Nick Butler, July 23, 2010December 3, 2010 We recently told you about a free TRON: Legacy iPhone application that enjoys both multiplayer and single player game modes, but it may serve as another purpose now. We’ve received a press release from Disney informing us of a new “golden ticket” that can be picked up from the ComiTRON booth located on aisle #3721. This ticket is for an offsite ComiTRON event which could be the arcade / night club, or something new. Read the full press release for all the information after the brake.FOR IMMEDIATE RELEASEDISNEY LAUNCHES TRON FOR THE IPHONE AND IPOD TOUCH AT COMIC-CON SERVING AS FANS’ ‘GOLDEN TICKET’ TO DISNEY’S COMITRON OFFSITE EVENTThe TRON app will update with additional games, video, music and more as the December launch of the film – TRON: Legacy – draws nearSAN DIEGO, Calif. July 23, 2010 – With “ComiTRON” in full swing at the San Diego Comic-Con International Convention, Disney Interactive Media Group’s newly launched TRON app (www.itunes.com/app/tron) for the iPhone(r) and iPod(r) touch is a must-have for attendees. By downloading the TRON app, attendees can “Enter the Grid” by checking in at the show via the phone’s GPS system, which also updates the user’s Facebook status. Starting today, anyone who has checked in at ComiTRON (located on aisle #3712) and opens us the app will receive an exclusive “golden ticket” to the Studio’s offsite ComiTRON event, revealing information about the event’s location and timing.The TRON app is free to download and fans can immediately play an all-new version of the classic Tanks game from the Tron Arcade, view a trailer of TRON: Legacy and receive pre-sale order information for the TRON Evolution video game from Disney Interactive Studios. The app will also update as the premiere of the TRON: Legacy film in December draws closer and include additional video, music, and free and premium games.“We are excited to provide a unique and continually evolving mobile experience that will provide fans the opportunity to dive into the world of TRON in anticipation of the film’s premiere in December,” said Stephen Saiz, director of marketing, Disney Interactive Studios. “Comic-Con is the perfect place to launch the new TRON app, which was created specifically for enthusiastic fans as a way for them to jump into the ComiTRON action.”For more information and to download the TRON app, please visit: www.itunes.com/app/tron. Comic-Con Events Viral Marketing Comic-ConEventFlynn LivesTron Legacy
Comic-Con 2012 Live Blog: “ParaNorman” Panel July 13, 2012July 13, 2012ParaNorman is the upcoming 3D stop motion animation about death that is not Frankenweenie. Today we’ll be liveblogging the panel from San Diego Comic-Con, so check it out after the break. Kodi Smit-McPhee, Anna Kendrick, Christopher Mintz-Plasse, Travis Knight, Chris Butler, Brian McLean, and Sam Fell will all be in… Read More
The Viral Campaign for “Thor” and “The Avengers” Begins in Chicago March 21, 2011July 6, 2011I had the opportunity to attend the Chicago Comic and Entertainment Expo at the massive McCormick Place convention center this past weekend, and while the focus of the three day convention was primarily comic books, the heavy presence by Marvel presented a few movie related surprises. Not only was Thor… Read More
Tron Legacy: The Game Is On February 24, 2010October 18, 2011For those following the Tron Legacy viral, the coded countdown just ended on the Zero Hours Flynn Lives website, and now there’s a game board on said site. On it, there’s the list of cities, what looks like a game board with squares that have random numbers, and an empty… Read More