Right Turn You Must: Yoda’s TomTom Recording Session Alex Gerage, July 27, 2010 The latest in TomTom’s clever viral videos promoting their new line of Star Wars voices for GPS devices has hit the web. This time, it is Master Yoda himself who went into the studio to record his lines. Like Darth Vader before him, the process was less than smooth, but fortunately caught on video. Check out what went down after the jump. If there is anything to gather from watching these viral videos, it is that both Jedi Masters and Sith Lords have difficulty taking directions from us non force wielders. Take a look at the issues the two TomTom guys had in coaxing Yoda to perform his lines: Yoda is the second of the four Star Wars voices to have their own video released. Although I doubt we will see Harrison Ford donning his smuggler gear anytime soon to participate in a viral like this, I wouldn’t be surprised to see hear about C3PO’s experiences in the studio over the next few months. The TomTom Star Wars voices are priced at $12.95 and you can purchase them here. Viral Marketing Viral Videos Star WarsTomTomViral video
Funny People Viral Site For Fake Sitcom May 28, 2009May 1, 2010Comedy films aren’t known for their viral campaigns, so this was a bit of a surprise to me. Funny People, the late summer comedy directed by Judd Apatow, is utilizing the NBC website to promote a fake sitcom that’s part of the film. Funny People includes a lot of characters… Read More
Disney’s ‘Frozen’ Sing-Along Coming To Theaters January 28, 2014“I don’t know if I’m elated or gassy but I’m somewhere in that zone”, was definitely the reaction that I had when the news broke that Frozen was coming back to theaters in sing-along form. Many fans of Disney’s recent high grossing picture have gone over and over again to… Read More
“The Amazing Spider-Man” Theatrical Trailer Leaves A Viral Calling Card February 7, 2012March 21, 2012If you stayed up late to watch the new trailer for Marc Webb’s The Amazing Spider-Man, then you saw the webslinger leave his calling card, and not just on the walls, but within the trailer itself. Yes that’s right, if you look hard enough you will find a site that… Read More