Tag: TomTom

Right Turn You Must: Yoda’s TomTom Recording Session

July 27, 2010 By Alex Gerage

The latest in TomTom’s clever viral videos promoting their new line of Star Wars voices for GPS devices has hit the web. This time, it is Master Yoda himself who went into the studio to record his lines. Like Darth Vader before him, the process was less than smooth, but fortunately caught on video. Check…

Filed Under: Viral Marketing, Viral Videos Tagged With: Star Wars, TomTom, Viral video

Darth Vader Commands You To Turn Left: TomTom Adds Star Wars Voices

May 7, 2010 By Dan Koelsch

Tired of those boring computer/English voices on your car’s GPS device telling you where to go? Well, now you can ride in style (nerd style) with new Star Wars voices for TomTom devices. The company has even launched an online game you can play to win a TomTom GPS device with one of the characters’…

Filed Under: Contests, Viral Marketing Tagged With: augmented reality, Contests, Star Wars, TomTom, Viral video