YouTube Feature Film Produced By Ridley Scott Starts Production Kris, August 8, 2010 It’s not often you see well known directors and producers making feature films for YouTube. It’s just as rare that most of the production into the feature film is made by tens of thousands of submitted clips from other people around the globe. Nevertheless, the movie starts post-production. Find out more about the Kevin Mcdonald’s YouTube movie “Life in a Day” (or as I like to call it “An Editors Worst Nightmare”) after the jump.197 different countries. 45 different languages. 80,000 clips. 4,600 hours of footage. This is probably the largest experimental filmmaking attempt in history. I’m not good at math, so here’s the New York Time’s calculations.“The NY Times reports that “about 4,600 hours of footage” were submitted. The paper says Scott expected about 300 hours. An average documentary might shoot at a ratio of about somewhere between 30:1 and 80:1 — that is, 30 to 80 minutes shot for every minute that ends up on screen. This crew is starting with a base footage ratio of about 2400:1.”Don’t think the chosen clips will be screwed over, either. According to SlashFilm there will be proper crediting.“Everyone who has footage included in the finished film will earn a credit as co-directors, and 20 of the co-directors will be flown and put up in Park City for the grand premiere at Sundance.”If this gets finished, and I have no doubt that it will, Ridley Scott and Kevin McDonald will make history. Viral Marketing Viral Videos Life in a DayRidley ScottYouTube
New District 9 Poster and Earlier Trailer Debut July 6, 2009July 6, 2009The film blogs are smitten with the new District 9 poster that Sony debuted today on Yahoo. It has what everyone wanted – bigger ship, smaller sign, and no purple sky. I don’t think it’s a big deal, personally, but I do agree it’s an upgrade. Some more good news… Read More
How To Turn a Regular Ad Viral: 11 Creative Billboards November 24, 2009November 23, 2009It’s hard to get your brand recognized nowadays with all the advertising noise out in the world, the Internet, and TV. Thus, you need to find a way to separate yourself from the bunch. ARGs and viral campaigns are one way to do that, but you can do it on… Read More
7 Chances to Get Early Access to “Pottermore”! July 31, 2011The final Harry Potter film may be out in theaters, but the story doesn’t end there. JK Rowling unveiled a secret project called Pottermore late last month and promised a chance for fans to gain early access. Starting yesterday, you can become a Pottermore hipster, but it won’t be easy:… Read More