YouTube Feature Film Produced By Ridley Scott Starts Production Kris, August 8, 2010 It’s not often you see well known directors and producers making feature films for YouTube. It’s just as rare that most of the production into the feature film is made by tens of thousands of submitted clips from other people around the globe. Nevertheless, the movie starts post-production. Find out more about the Kevin Mcdonald’s YouTube movie “Life in a Day” (or as I like to call it “An Editors Worst Nightmare”) after the jump.197 different countries. 45 different languages. 80,000 clips. 4,600 hours of footage. This is probably the largest experimental filmmaking attempt in history. I’m not good at math, so here’s the New York Time’s calculations.“The NY Times reports that “about 4,600 hours of footage” were submitted. The paper says Scott expected about 300 hours. An average documentary might shoot at a ratio of about somewhere between 30:1 and 80:1 — that is, 30 to 80 minutes shot for every minute that ends up on screen. This crew is starting with a base footage ratio of about 2400:1.”Don’t think the chosen clips will be screwed over, either. According to SlashFilm there will be proper crediting.“Everyone who has footage included in the finished film will earn a credit as co-directors, and 20 of the co-directors will be flown and put up in Park City for the grand premiere at Sundance.”If this gets finished, and I have no doubt that it will, Ridley Scott and Kevin McDonald will make history. Viral Marketing Viral Videos Life in a DayRidley ScottYouTube
Pre-Roll Ads May Affect Viral Videos February 20, 2010If you are one of many who find the 15 second pre-roll advertisements placed before online videos increasingly annoying, chances are you’re about to get a little more peeved. Jim Louderback at Advertising Age has an informative assessment on the bottom line success of pre-roll ads, and why this traditional… Read More
2012: Ulfert Reaches Out to an Old Friend and Charlie Shares a Recipe October 14, 2009October 14, 2009Despite the success of followers securing the packages at the drop locations, it looks like Soren Ulfert is looking for more help from inside the Institute for Human Continuity. For those keeping up with the 2012 viral campaign, you’ll know that Ulfert, the former Director of Communications at IHC, has… Read More
Viral Video: Inception Ending Extended August 2, 2010August 2, 2010Were you frustrated by the ambiguous ending to Inception? Well, then you’ll really be upset by this extended ending created by College Humor. Read More