Let Me In Viral Postcards From New Mexico Dan Koelsch, August 9, 2010 Overture’s Let Me In has an interesting viral campaign. While there have websites and mailings, the viral hasn’t really gone anywhere. There is no direction. Still, I find all the little bits to be fun and very intricately tied to the film, like the most recent update, a postcard from New Mexico. Get the photos and details after the break. The postcard comes from Los Alamos, NM, which is the setting for Let Me In. It’s even stamped by the Albuquerque post office, so Overture really went out of their way to make it authentic. The back is view of the vast natural landscape just outside Los Alamos, while the front has morse code. Given that the viral site also had morse code, I imagine it will play some role in the film. The code translates to “I must be gone and live, or stay and die”, which is a line from Shakespeare’s Romeo and Juliet. In the film, Abby is a vampire who has to move from town to town finding prey without being caught, so the line fits. While I like getting things in the mail and find the items to be detailed and interesting, the overall purpose eludes me. This does not look to be part of any game or narrative, so it’s hard to to figure out what to make of it all. Check out my photos of the postcard below and let me know what you think. Viral Marketing Let Me InMail
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Viral Video Round-Up: “Thor 3”, “Pacific Rim”, “Les Miserablés”, Sacha Baron Cohen, And More! November 10, 2013The Internet is full of videos related to movies and television, whether they be fan made, studio made, or somewhere in between. We regularly bring you the best, most interesting, or just plain weirdest. In this week’s edition: Sacha Baron Cohen accepts an award with lethal results; We know what… Read More
New ‘Apollo 18’ Poster Released March 2, 2011March 2, 2011While it may not be in English, we do have a pretty cool new poster for Apollo 18 that features the moon walker after that bug thing from the trailer attacks him. Take a look at the poster after the break. We also have the updated first poster featured on… Read More