Tron Viral: Arcade Aid and Flynn Lives Updated, Mailed Prizes To Come? Dan Koelsch, October 22, 2010 Today we have a flurry of updates for the Tron Legacy viral campaign, though the biggest is for Arcade Aid, which saw a pretty sizable (not to mention fun) upgrade. The Flynn Lives website also got a few updates, so find out all the details after the break. First, Flynn Lives has been updated with a new promotional video from Comic-Con (featuring yours truly at a few points). The discussion boards have also been updated with three new threads, but none of them give us much information other than they are talking again, and something may happen soon. Now on to the interesting news. The website Arcade Aid was used back in March to get insider information on Encom International. On the surface, the site is for arcade-related repairs, but by completing “The Challenge Stage”, special Encom badges were unlocked. Now the site is back with a Version 2 of their arcade visual quiz game. The site update was found thanks to very cool mailings (as seen on FirstShowing). This time, instead of only 56 games to figure out, there are a whopping 167. As of the writing of this post, several people (specifically at Unfiction) have finished the puzzle, but there is no immediate prize. As Alex from FirstShowing suggests, the prize may come in the mail, which makes sense given Flynn Lives forum member ZackAttack tells everyone to make sure their addresses are up-to-date. As always, we’ll bring you any updates to this, including if I got something in the mail (I haven’t been able to check it since Wednesday). Follow our complete Tron Legacy viral campaign coverage here. ARGs & Campaigns Viral Marketing ArcadeAidFlynn LivesTron Legacy
“Brave” Press Conference: Kelly MacDonald And Co. Speak About Animal Changing Moms, Pixar, And More June 22, 2012June 22, 2012Brave is now out in theaters (read my review of the film here), and the film’s stars got a chance to sit down and talk about the film with various members of the press just hours before the film christened the opening of the new Dolby Theater (formally the Kodak… Read More
Early Twitter Responses to District 9 Trailer May 1, 2009April 7, 2010The teaser trailer for District 9 was released at midnight (online and in front of X-Men Origins: Wolverine) and it looks like the reviews are pretty positive. See a selection after the jump (some edited for clarity and content). Read More
QR Code Pattern Discovery Leads to Tons of “Branded” Content July 2, 2012July 2, 2012Set in a dystopian future where corporate brands have created a disillusioned population, one man’s effort to unlock the truth behind the conspiracy will lead to an epic battle with hidden forces that control the world. This is the official description for the sci-fi thriller Branded looks to unlock the… Read More