Could New Spider-Man Set Photos Lead To A Viral? Dan Koelsch, January 18, 2011 The Internet was aflutter over new set photos from the upcoming Spider-Man reboot, and while most people are trying to get a glimpse of Spidey in action, its a more mundane image that caught my eye. Could Sony be looking to start a viral campaign for the Web-Slinger? You can see all the Los Angeles set images at The Daily Blam, but below is the one I’m talking about. In it, we see the van for The Daily Bugle, the famed New York newspaper that Peter Parker will (eventually) work for. What’s interesting about the van is the contact information. There’s both a website, TheDailyBugle.com, and two phone numbers, 212-153-READ and 212-153-3080. Unfortunately, both are dead ends, as the link just takes you to the Mid-Ohio Comic-Con website for some reason, and the two numbers are not in service. With the film still 18 months away, however, these could end up being used for a campaign later on. The untitled Spider-Man reboot is directed by Marc Webb and stars Andrew Garfield as the non-caped crusader and Emma Stone as Gwen Stacy. Columbia Pictures releases the film in theaters on July 3, 2012. Viral Marketing Spider-Man
Enlist With The International Fleet In This Latest Recruitment Viral Video For “Ender’s Game” July 17, 2013The International Fleet continues their search for new young recruits with their latest recruitment video for the upcoming film, Ender’s Game. In the video, Colonel Graff (Harrison Ford) reminds us that we need to prepare for the next invasion and that in order to be properly prepared, we need heroes… Read More
9 – Puzzle Piece Viral July 31, 2009July 31, 2009So there is a pretty interesting viral that has recently shown up for the movie “9” – the Tim Burton produced, Shane Acker directed, CGI movie that involves a post-apocalyptic vision involving puppets made from what looks like potato sacks. If you are following the Scientist’s Facebook page (because that’s… Read More
New “Skyline” Viral Video Hits The Streets November 10, 2010With Skyline in theaters this Friday, and already a couple of viral videos under their belt, the special effect team who are bringing you the film, want you to have a better understanding of what they can do. And by they, I mean the special effects team. Not quite sure… Read More
I don’t think these pics are the start of a viral campaign, but I do think there will be one. It’s a little early, but hopefully something will start up later in the year.