D-9.com Viral Updates – Videos and Target Dan Koelsch, June 29, 2009June 30, 2009 D-9.com has two new interview videos up with more of the local human population in District 9. Just click on the two yellow dots on the map to access the video. One begins with the title card “DO YOU HAVE A PROBLEM WITH THE WAY NON-HUMANS COMMUNICATE”. In it, three clips of three different human locals talk about the difficulties in communicating with the non humans. The second has the title card “DO YOU THINK THE NON-HUMANS ARE COMMITTING TOO MANY CRIMES”. Similar to the other video, three clips of interviews show people talking about how the non-humans commit crimes, including one confirming the non-humans do not have fingerprints. Interesting stuff. There were two things I noticed specifically after watching these videos. One is, these (and other) interviews look incredibly authentic. Second, no one in the videos ever uses the term “non-human” or “aliens” or anything like that. It’s always “Them” and “They”. Not sure why that is, but I have a rather abstract theory that ties my two observations together. My theory is that these are genuine interviews, but they are about something else. The filmmakers actually interviewed locals in South Africa, but they weren’t talking about the movie, they were talking about real events. Why? To make the interviews authentic. Maybe locals wouldn’t talk about an alien movie, but real issues, sure. Who knows. Our other District 9 update comes from Christopher the non-human at mnuspreadslies.com. When you go onto D-9.com as a human and type in “target” in the access code, you get a printable version of the non-human target seen on the film’s posters. Click on the image below to download the target in PDF format. Remember to let us know if you find any District 9 viral updates. There’s a lot out there, so we need your help. The film opens August 14th. Viral Marketing District 9
Confused by the 2012 Viral? Sony Creates an Official Guide October 23, 2009Once again Unfiction pulls through with another update for the 2012 viral campaign. The campaign has taken a big turn in past few months. With several new websites, storylines, characters, and activities, it can be tough to keep up and make sense of it all. The marketing team for the… Read More
“Godzilla” Takes Over Toronto Street To Promote Film May 16, 2014May 16, 2014Godzilla is out, and our own Marc Vibbert enjoyed what he saw. While the film is getting great reviews on today’s release, promotions for the film have taken a cool and interesting turn. Marketers have taken a small Toronto street and created what seems like a war zone to market the big budget monster flick. Hit… Read More
Watch The Office Employees Talk About The Olympics February 22, 2010February 22, 2010NBC may be getting a lot of flack lately for (amongst other things) their tape delayed coverage of the 2010 Winter Olympics, but they are definitely promoting the heck out of it. Check out their latest cross promotion involving a little paper company after the jump. Read More
Well, since this film is inspired by Alive in Joburg and you see how the interviews in that film were conducted to seem like legitimate, business like interviews and those were real people (I think). The officer outside of the meat store mentioned the Peoplweeka or something like that which is name for the aliens… Well that doesn’t mean anything else so Google says… Or maybe these guys just might be damn good actors and actresses.