“The Dark Knight Rises” Viral Campaign Begins! Michael Lee, May 20, 2011May 20, 2011 Cue the Hans Zimmer Batman theme because not only do we have our first look at Bane, but The Dark Knight Rises Viral Campaign begins. And that means we will be hard at work keeping you up to date on all that is happening with the viral campaign. Hit the jump to see the new website and a full view of the new imageEarly this morning WB launched the official website for The Dark Knight Rises and upon entering the website you start to hear loud chanting. If you listen carefully you can make out the people chanting #thefirerises, which when posted on Twitter or Facebook reveals a hidden image pixel by pixel. The image revealed was an image of Bane (played by Tom Hardy).JoBlo was the first to come across this exciting news. According to Badassdigest, this is pretty much how The Dark Knight viral campaign started. Now the question is if it starts out the same will it end the same way as well? I personally think it should. It’s the best way to involve fans and reveal a little more about the movie without having any product placement involved.Bane does look badass and hopefully we will get to see more things like this in the coming weeks.Stay tuned! Viral Marketing The Dark Knight Rises
Viral Trends: Republic Project Wants To Change The Way Marketing Campaigns Update Content September 12, 2012This is the first in a new feature that we will cover for the site called Viral Trends. Our hope is to highlight some of the latest trends in online advertising and marketing currently happening outside our entertainment niche and explain how the industries and properties we cover might benefit… Read More
New Clip Added To “Super 8” Editing Room Viral Site March 21, 2011March 22, 2011There is a new update to the piecemeal clip on S8editingroom.com, and while it doesn’t show much, it very well could right before the film is released. Take a look for yourselves. Read More
Confused by the 2012 Viral? Sony Creates an Official Guide October 23, 2009Once again Unfiction pulls through with another update for the 2012 viral campaign. The campaign has taken a big turn in past few months. With several new websites, storylines, characters, and activities, it can be tough to keep up and make sense of it all. The marketing team for the… Read More
There is a youtube account named TheFireRises with 3 videos, one of them has a link to a facebook page of a group called TheFireRises, look that up guys! http://www.youtube.com/user/TheFireRises