Full Super 8 Editing Room Video Revealed Dan Koelsch, June 9, 2011 As part of the viral campaign for Super 8, the website S8EditingRoom.com has slowly been revealing a film reel that shows the film’s monster and its technology being tested on. Now the reel is complete, and we get some great details from the spoiler-heavy video, and if you watch Super 8, you’ll see how this documentary plays a role in the storyline. Check out the full Editing Room video after the break. Super 8 opens in select theaters today and nationwide tomorrow. Follow our coverage of the film at our Super 8 Hub, and be sure to check back for more updates on this viral campaign, as well a review of the ARG. Read our review of the movie itself here. ARGs & Campaigns Viral Marketing Viral Videos Josh MinkerSuper 8Super 8 Editing Room
“Under The Skin” Offers Free Stream Of Mica Levi’s Score March 26, 2014Studio A24 today just released a full stream of Mica Levi‘s hypnotic movie score for Under The Skin. We’re mere days away from Jonathan Glazer‘s movie and getting all sorts of marketing content. Interactive web pages and interesting posts on Craigslist are helping to make Under The Skin‘s marketing one… Read More
Viral Video: Twilight Eclipse Remix June 27, 2010June 27, 2010DJ and mash-up expert Mike Relm created an Iron Man 2 remix video that got him a gig making a similar one as a TV spot. Now, Relm is back with a remix trailer for The Twilight Saga: Eclipse. Check it out after the break. Read More
UPDATED: Warner Bros. Kicks Off Viral Campaign For “Man of Steel” With a Countdown December 10, 2012April 14, 2013This is possibly the greatest news I’ve heard in a while, given that I am such a huge fan of Superman. Warner Bros. has a new website that is the homepage for the fictional Deep Space Radio Wave Project, and it appears to be viral marketing for Man of Steel…. Read More