Funny People Randy Documentary Dan Koelsch, July 13, 2009April 3, 2010 As many of you know, Funny People has a pretty extensive viral campaign in the works. Check out our in-depth analysis to catch up. What’s turning out to the favorite of the bunch is the viral for Randy, Aziz Asanri’s vulgar character. He has a documentary featured on Funnyordie.com about his rise to fame. So far only Part 1 is uploaded, so I look forward to Part 2. Check out the video, embedded below. Raaaaaaaandy – Part 1 (Funny People) from Aziz Ansari This is the first time I even noticed the character has a MySpace, so check that out. Funny People, directed by Judd Apatow and starring Adam Sandler, opens July 31st. See our section on the film’s viral to see even more funny material. Viral Marketing Funny PeopleRandy
Jimmy Fallon’s “Downton Abbey” Parody Series Returns With Third Episode February 6, 2013February 7, 2013Downtown Abbey is a British period television drama that airs on ITV in the UK and PBS here in the states. While the show is very popular, it is a bit dry, and thus ripe for parodying. Late Night with Jimmy Fallon, my favorite late night talk show, has made… Read More
Viral Marketing FX Series “Lights Out” Wants You To Knock Out A Heavyweight January 4, 2011Basic cable is the new home for complex dramas, and FX looks to continue the trend with their boxing series Lights Out. The show follows heavyweight fighter Patrick ‘Lights’ Leary,” played by Holt McCallany, and FX has created a live-action online game where you can fight Leary. Check out the… Read More
Create Your Own “Sinister” News Article October 12, 2012Briefly: If you’re seeing the horror film Sinister this weekend, you leave the theater a bit on edge. If that’s the case, then you should share your goosebumps with others. The film’s website has a news article form that you can send to a friend to freak them out in… Read More