Funny People Randy Documentary Dan Koelsch, July 13, 2009April 3, 2010 As many of you know, Funny People has a pretty extensive viral campaign in the works. Check out our in-depth analysis to catch up. What’s turning out to the favorite of the bunch is the viral for Randy, Aziz Asanri’s vulgar character. He has a documentary featured on Funnyordie.com about his rise to fame. So far only Part 1 is uploaded, so I look forward to Part 2. Check out the video, embedded below. Raaaaaaaandy – Part 1 (Funny People) from Aziz Ansari This is the first time I even noticed the character has a MySpace, so check that out. Funny People, directed by Judd Apatow and starring Adam Sandler, opens July 31st. See our section on the film’s viral to see even more funny material. Viral Marketing Funny PeopleRandy
Latest SNL Digital Short “The Creep” Goes Viral, Of Course January 31, 2011Saturday Night Live‘s Digital Shorts have been one of the shows few saving graces in recent years, and it seems like any time the feature is a music video, it goes viral immediately. SNL castmember Andy Samberg and SNL writers Akiva Schaffer and Jorma Taccone make up the comedy group… Read More
Dan Was BURIED at Comic-Con July 21, 2010July 21, 2010We recently found out about the BURIED experience at Comic-Con that involves people………. alright. Whatever! It’s Dan, buried, in a box, in San Diego, CA. Take a look! Read More
Let Me In Viral Postcards From New Mexico August 9, 2010Overture’s Let Me In has an interesting viral campaign. While there have websites and mailings, the viral hasn’t really gone anywhere. There is no direction. Still, I find all the little bits to be fun and very intricately tied to the film, like the most recent update, a postcard from… Read More