Mysterious Hard Copy Report Found on “The Girl with the Dragon Tattoo” Viral Site Michael Lee, December 6, 2011December 6, 2011 If any of you can actually recall what Hard Copy was, then this report is for you. No, the news broadcast that sensationalized and sometimes over-dramatized reports with graphic depictions of death isn’t coming back to report today’s horrific news. Instead Hard Copy has come back for The Girl with the Dragon Tattoo viral. Hit the jump to see the details of the latest viral video for The Girl with the Dragon Tattoo and updates on both mouth-taped-shut and whatishiddeninsnow.The people behind The Girl with the Dragon Tattoo viral has gone all out with this one. Not only did they use the same storytelling in all segments of Hard Copy, the even used the same opening. The video was discovered on the whatishiddeninsnow site (via cinemablend) and focuses on the murder of Harriet Vanger, a vital plot point of the movie. So choosing Hard Copy as the show to report on Vanger’s death was perfect, because none of the characters were born during the time of Vanger’s disappearance. The video is also an excellent way to prepare for the movie if they haven’t already familiarized themselves with the novels or the Swedish movie adaptations.The latest updates to whatishiddeninsnow has revealed even more flowers, plus Lisabeth’s jacket & ID, Lisabeth’s shirt, plus an actual VHS tape of the Hard Copy segment aforementioned. There are still seven more flowers and two slightly larger items up for grabs. This Girl with the Dragon Tattoo directed by David Fincher, is set to be released on December 21, stars Daniel Craig, Rooney Mara, Christopher Plummer, Stellan Skarsgard, Robin Wright and Joely Richardson. ARGs & Campaigns Viral Marketing Viral News Columbia PicturesMouth-Taped-Shut.comSony PicturesThe Girl with the Dragon Tattoowhatishiddeninsnow
Watch Behind The Scenes Footage of “Iron Sky” November 25, 2010Back in May we told you about Iron Sky through our interview with the Finnish film’s director, Timo Vuorensola. The sci-fi dark comedy is about Nazis from Space trying to take over the world in 2018. Vuorensola and Energia Productions are using their success and fanbase gained from the Star… Read More
Test Subjects Needed ARG Updates: Scary Voicemail And More July 7, 2011When we last left off with the Test Subjects Needed (aka Human Preservation Project, aka Mission Icefly) ARG, we had found the Survival Code website that lead to a countdown, as well as the site for the Traelak Institute. Now there are a few more updates for the campaign, including… Read More
Which Super Bowl Trailers Got the Most Buzz? February 7, 2011With a bevy of 30 second trailers debuting last night during the Super Bowl (all of which you can watch here), the question remains of which ones had the most impact. Our friends at HeyUGuys found an infographic from Way to Blue that calculates which TV spots generated the most… Read More