Mark of the Spider-Man Website Now Has Video of Tagging Events Dan Koelsch, February 25, 2012March 21, 2012 The Mark of the Spider-Man viral website had a change the other day that was unexplained. The large Spider-Man symbol at the bottom of the page no longer linked to the exclusive clip from The Amazing Spider-Man. Instead, it went to the film’s trailer on the Sony Pictures YouTube channel. Yesterday, however, the video changed again. Check it out after the break. As part of this viral campaign, several cities around the U.S> were tagged by fans, and this video gives us a nice compilation of that experience.We’ll have more for you as this campaign develops, and you can follow it directly on Twitter. The Amazing Spider-Man, directed by Marc Webb and starring Andrew Garfield and Emma Stone, opens on July 3rd. ARGs & Campaigns Viral Marketing Mark of the Spider-ManThe Amazing Spider-ManViral video
Disney’s “Wreck-It Ralph” Gets 80s Commercial and Poster October 8, 2012October 17, 2012Disney seems to have a penchant for for making classic commercials to promote their films about toys. For Toy Story 3, we got a 1983 commercial for the “Lots-o’-Huggin’ Bear”, as well as a Japanese version. Disney’s Wreck-It Ralph opens in theaters on November 2nd, and they have released a… Read More
Check Out The “Mission: Impossible – Ghost Protocol” Mask Maker December 28, 2011If you haven’t had enough fun with the UK website for Mission: Impossible – Ghost Protocol, then we have one more activity you can waste your time with. Get the details on the Mission: Impossible Mask Maker after the break. Read More
As You Might Have Guessed, “The Five-Year Engagement” Has A Wedding Blog January 14, 2012It seems like only yesterday that we were talking about wedding blogs becoming the viral website of choice for television shows (in fact it was yesterday). Not to be upstaged, the romantic comedy film The Five-Year Engagement, starring Jason Segel and Emily Blunt have their own wedding blog. Get the… Read More