Project Prometheus Gives Us A Look At David 8’s “Emotions” Caleb Hamilton, April 17, 2012April 17, 2012 Earlier today, a new Prometheus viral video featuring Michael Fassbender as the Weyland Industries android, David 8, premiered online. The ad was a sort of mock-interview in which an off-screen voice asked David a series of questions, one of which being “David, what makes you sad?” The robot then displayed the human emotion of sadness, even shedding tears. Project Prometheus is now giving Weyland Investors an in-depth look at David 8’s Emotion Output Display Module. More after the jump.In order to unlock each of David’s emotions, investors had to decode some binary in special images sent out to 8 film blogs, like the one below from ComingSoon.net. Once one was unlocked, you could read a description of how David would display that emotion. For example, ComingSoon’s code unlocked Anger, which you can read about below. You can see the rest of David’s emotions by clicking the picture.There are definitely more updates coming soon from Project Prometheus, so be sure to check back here often for the latest! You can follow up on our coverage of the Prometheus viral campaign here.You can see more of David when Prometheus hits theaters in 2D, Real-D 3D and IMAX 3D June 8th! ARGs & Campaigns Viral Marketing Project PrometheusPrometheus
NASA Indiegogo Campaign Reaches Funding Goal; Trailer to Be Shown Before “Star Trek Into Darkness” April 2, 2013April 2, 2013We Are The Explorers, an Indiegogo campaign wants to put a 30-second trailer for NASA in front of Star Trek Into Darkness in May. Using footage from a video NASA released last year, We Are The Explorers hopes to help inspire the next generation of Space explorers. And what better… Read More
Contest: Win Roxio Creator 11 and Two AMC Tickets to “TRON: Legacy”! December 2, 2010December 11, 2010So, you want to see TRON: Legacy when it opens on December 17th, but don’t want to spend empty your wallet in the process. What’s a fanboy to do? Fortunately, we have an answer thanks to Roxio. Hit the jump for details on how to enter our contest that will… Read More
S.H.I.E.L.D. Brings Recruitment Campaign to WonderCon! April 2, 2011A couple weeks ago, we reported that a viral campaign for Marvel Studios’ Thor began at C2E2 (Chicago Comics and Entertainment Expo). The secret government agency from the Marvel Universe, S.H.I.E.L.D., set up shop to begin recruiting agents. Today at WonderCon, S.H.I.E.L.D. showed up to recruit more potential agents. Read… Read More