“Pacific Rim” Facebook Page Releases More Viral Posters Dan Koelsch, April 23, 2013April 24, 2013 Warner Bros. is really going all out on the Pacific Rim Facebook page. For the past several weeks, the page has been posting daily promotional images, many of them in-world posters and signs. This week is no exception, as we have seen two propaganda posters for the fight against the Kaiju. Take a look after the break and be sure to check out the Pacific Rim Facebook page for a lot more content. Pacific Rim opens in 3D on July 12th. UPDATE:As expected, a new poster was released today. Social Networks Viral Marketing FacebookPacific Rim
Iron Man 2 Viral: Fujikawa Website and Stark HUD April 23, 2010April 23, 2010With only 2 weeks to go before release of Iron Man 2, the last website from the Stark Expo site has gone live. The Japanese subsidary of Stark Enterprises, Fujikawa, launched their website with the unveiling of the Stark HUD 2020. Anyone familiar with the Iron Man comics will recognise… Read More
Film Marketing Trends in 2011 January 13, 2011January 14, 2011We have learned over the past few years that there is no exact science to film marketing, particularly within the online realm. Hollywood studios have developed any number of different campaigns using social networks and alternate reality games that have lead to astounding success and abject failure. Writer and marketing… Read More
“Cedar Rapids” Sends Out Calendar, Gets Viral Website January 14, 2011January 14, 2011The Fox Searchlight comedy Cedar Rapids is only a few weeks away from its February 11th theatrical release, but we are now just seeing some viral marketing, and its targeted for the film’s Sundance Film Festival premiere this month. There’s nothing like a non-working website and calendar to get you… Read More