James Franco Jumps On Crowdfunding Bandwagon with “Palo Alto Stories” Dan Koelsch, June 18, 2013 You may not know that actor James Franco wrote and published a book of short stories titled Palo Alto: Stories two years ago. Well, now he is looking to turn three of the stories into feature length films with the help of Indiegogo. Get the details after the break. With the recent rash of celebrity crowdfunding projects (see: Veronica Mars and Zach Braff), it’s easy to be skeptical of Franco’s project. He’s only looking for $500,000, so why doesn’t he fund it himself? Well, first of all, half a million dollars is a lot of money, even for a big name actors like Franco. Also, this is a way to gauge the public’s interest in the project. As we’ve mentioned before when covering these things, crowdfunding is a way for the audience to pre-buy the product, as well as get other perks. Below is Franco’s explanation as to why he’s going this route.Finding the funding while still maintaining artistic integrity has been a constant challenge. Because of who I am, people often believe that it is easy to find investors and distributors for my films. Unfortunately, things aren’t that easy. More times than not, I have put in my own money to produce my films and my student’s films. However, this time it’s different; We need more funding, I will still fund part of it but I need of your help, filming three feature films back-to-back requires more funding than I can give.It’s also important to note that he’s using up and coming filmmakers to direct the projects, which is admirable. Speaking of perks, the highest reward is for donations of $10,000, and it includes dinner with Franco, an Executive Producer credit on one of the movies, and more. Watch the Indiegogo project’s promotional video below.Learn more about the project and donate at Indiegogo.com. Viral Marketing CrowdsourcingIndieGoGojames francoPalo Alto
Viral Recap and Review: Apollo 18 September 6, 2011On Saturday I gave you my impression of the film itself, but now it’s time to talk about the viral campaign for the found footage sci-fi thriller Apollo 18. Could it be more interesting than the film itself? Reminisce with me after the break (warning: some spoilers). Read More
Tron Legacy Postcards Reveal Japanese Encom Website, New Game, and Countdown To Comic-Con July 12, 2010October 18, 2011More postcards were sent out this week for the Tron Legacy viral campaign, and it looks those coded strips actually DO mean something. Thanks to the work of Unfiction members, we now have a new website in the campaign, which features another simple (yet difficult!) flash game from our friends… Read More
Check Out Disneyland’s “Tron Legacy”-Themed World of Color October 31, 2010Disney is pulling out all the stops with Tron Legacy. Not only has California Adventure’s Hollywood Backlot has been transformed into a Tron party called “ElecTRONica“, but now the World of Color has been changed as well. Watch a video of the new water show after the break. Read More