“The Hunger Games: Catching Fire” Marketing Uses Twitter To Reveal Victory Banners Michael Lee, August 22, 2013August 22, 2013 Lionsgate has taken the next part of their marketing for The Hunger Games: Catching Fire to Twitter. In the film, winners from previous Hunger Games are called back to compete in what some might say an all-star battle royale. The Hunger Games Explorer is chock full of Hunger Games related goodies, from magazine covers to comic con photos and beyond, you can find them all at that website. But if you are interested in finding out who some of the other victors are, then you might want to bookmark that page, because marketing team has figured out a way to introduce us to these characters. Using Twitter, fans will be able to tweet who they want to see next on the victory banner. The first set of victors has already been revealed, and as you might have guessed, it’s Katniss Everdeen (Jennifer Lawrence) and Peeta Mellark (Josh Hutcherson). Hit the jump to see the banner and how you can participate.To find out who the victor is, fans will have to tweet #VictorsRevealed. It’s as simple as that. There is a countdown of the official Hunger Games Explorer website to tell us when the next victor will be revealed.So Tweet away. The Hunger Games: Catching Fire open November 22 News Viral Marketing Francis LawrenceJennifer LawrenceJosh HutchersonLionsgateThe Hunger Games: Catching Fire
Human Preservation Project Puts You in a Comic at NYCC October 19, 2011October 19, 2011We haven’t reported on 5 Gum’s Human Preservation Project viral in a while. The last time we checked in, the third testing facility was getting ready to open. Since then, more mysterious packages have been delivered. Also, during the New York Comic-Con, the Human Preservation Project was present, putting test… Read More
2012: Chicago Drop Location Findings October 9, 2009October 10, 2009For those following the 2012 viral campaign and the IHC conspiracy subplot, we’ve got a good update for you. Thanks to member Lightning257 of the unfiction forum, we now have the information from the Chicago drop location. They picked up the package and it had a coded memo and flash… Read More
Check Out This Modernized Tron Trailer March 30, 2010March 30, 2010If you’ve ever watched a trailer from say 1990 or before, you know how horribly boring and wordy they are. Fortunately, with the much-anticipated Tron Legacy coming out this year, YouTuber Chris Drew has created a modern trailer for the original 1982 hit. It’s really well done, full of action… Read More