“The Hunger Games: Catching Fire” Marketing Uses Twitter To Reveal Victory Banners Michael Lee, August 22, 2013August 22, 2013 Lionsgate has taken the next part of their marketing for The Hunger Games: Catching Fire to Twitter. In the film, winners from previous Hunger Games are called back to compete in what some might say an all-star battle royale. The Hunger Games Explorer is chock full of Hunger Games related goodies, from magazine covers to comic con photos and beyond, you can find them all at that website. But if you are interested in finding out who some of the other victors are, then you might want to bookmark that page, because marketing team has figured out a way to introduce us to these characters. Using Twitter, fans will be able to tweet who they want to see next on the victory banner. The first set of victors has already been revealed, and as you might have guessed, it’s Katniss Everdeen (Jennifer Lawrence) and Peeta Mellark (Josh Hutcherson). Hit the jump to see the banner and how you can participate.To find out who the victor is, fans will have to tweet #VictorsRevealed. It’s as simple as that. There is a countdown of the official Hunger Games Explorer website to tell us when the next victor will be revealed.So Tweet away. The Hunger Games: Catching Fire open November 22 News Viral Marketing Francis LawrenceJennifer LawrenceJosh HutchersonLionsgateThe Hunger Games: Catching Fire
Tron Legacy Viral Is Back, Tron Night 2010 Announced October 8, 2010October 9, 2010The intense viral campaign and ARG for Disney’s Tron Legacy took a break back in May (not including its brief yet extensive presence at Comic-Con), but now with only two months until the film’s release, it’s back, and presumably in full force. Get the details on the latest viral puzzle… Read More
Frank Grillo Talks “The Purge: Anarchy,” Crossbones In “Captain America 3”, Wanting To Do A Comedy, And More July 17, 2014July 17, 2014In James DeMonaco’s The Purge: Anarchy, Frank Grillo plays Leo, a grieving father, who sets out on the night where all crime is legal for a 12-hour period. During this ordeal, Leo’s personal mission experiences a few bumps in the road when he is forced to rescue and protect victims… Read More
New Movie Will Call You In The Theater March 11, 2010The talk of the industry is always about how to get more people to go the theater when they can have just as good of a movie-going experience at home thanks to the advances in home electronics. Theaters and studios have tried numerous gimmicks and tricks from 3D to motion… Read More