“The Simpsons” Gets A Lego Designed Episode Michael Lee, February 20, 2014 Briefly: With the success of all the Lego video games and the recent smash hit The Lego Movie crushing the box office, the team behind Fox’s The Simpsons are teaming up with the toy company to create an episode designed entirely by Lego.Fox consumer products say that the episode will air on May 4. According to Retuers, The episode, entitled “Brick Like Me,” will see family patriarch Homer Simpson wake up in a Springfield where everyone and everything is made out of Legos, and he must figure his way out before he gets stuck in the plastic world forever.The Lego company has already released a Simpsons House Lego set priced at $199.99, complete with Homer, Marge, Bart, Lisa, and Maggie. According to reports there will also be more characters like Ned Flanders, Krusty the Clown, and others released in May. News Viral Marketing Viral News The Simpsons
This Week In Viral: Yeah, We’re Still Here May 18, 2009April 7, 2010Sorry for the long break. Let’s get down to business. So, two more virals have come to pass this year, with Star Trek and Angels & Demons now behind us. Listen to our review of the viral campaigns in our latest ViralCast. With the death of two virals, a new… Read More
ARGs & Campaigns Warner Bros. Wants You To Prepare For “Into The Storm” March 25, 2014March 25, 2014This is some very resourceful marketing. To hype up the release of it’s first trailer in theaters March 28, Into the Storm has sent out a handy-dandy survival kit. Warner Bros. has put together an emergency preparedness kit filled with glowsticks (for lighting the way not rave dancing), water, tools… Read More
Explore Joe’s Desk In The “Super 8” International “Gonna Be Mint” Campaign August 4, 2011J.J. Abrams’ Super 8 may be almost out of theaters here in the United States, but tomorrow is the date that the film will finally be released in all countries. To promote the occasion, Paramount has a new internet campaign dubbed “Gonna Be Mint” after what has become a catchphrase… Read More