Watch: “Dawn Of The Planet Of The Apes” Featurette Showcase WETA’s Incredible Technology Michael Lee, June 24, 2014June 24, 2014 With Dawn of the Planet of the Apes‘ release just a few weeks away, Fox is ramping up the marketing, which has been surprisingly subtle. Even with three trailers, some viral activity, a clip from the movie, and a panel at Wondercon, the marketing campaign hasn’t created as much noise as some of the other tentpoles. Not that there is anything wrong with that, in fact seeing Fox use this method increases my anticipation for the film.Now Fox has released a featurette for Dawn of the Planet of the Apes, which gives us a look at how WETA created the various apes. Using side-by-side clips of humans in mo-cap suits alongside the final product, we are able to see how WETA uses their signature visual technology, and the hours they put it to make sure every detail is just right. Hit the jump to see the full video.Part of the challenges of creating these apes, was doing things that were never done before in the first film. Creating wet fur, exterior shooting, old software vs new software, all of these things presented a challenge to WETA, and I can’t wait to see how they overcame them all.Thanks to IGN for posting the latest featurette.Directed by Matt Reeves, Dawn of the Planet of the Apes stars Jason Clarke, Keri Russell, Gary Oldman, Kodi Smit-McPhee, with motion capture performances by Andy Serkis and more. It opens in theaters on July 11.A growing nation of genetically evolved apes led by Caesar is threatened by a band of human survivors of the devastating virus unleashed a decade earlier. They reach a fragile peace, but it proves short-lived, as both sides are brought to the brink of a war that will determine who will emerge as Earth’s dominant species. News 20th Century FoxDawn of the Planet of the ApesMatt Reeves
Viral Video Round Up: Rainn Wilson, The Wire, Assassin’s Creed, Chad Michael Murray, And More! September 16, 2012The Internet is full of videos related to movies, whether they be fan made, studio made, or somewhere in between. We regularly bring you the best, most interesting, or just plain weirdest, and today we do it again. Check out the latest viral videos after the break. Read More
Super 8 To Start Filming Next Month In West Virginia August 20, 2010August 20, 2010There have been some interesting reports coming late last night about the upcoming shoot for J.J. Abrams’ Super 8. At least one report confirms that the Steven Spielberg-produced film from Paramount and Bad Robot will start shooting in September, while there are other indicators that Weirton, West Virginia is the… Read More
ARGs & Campaigns Warner Bros. Wants You To Prepare For “Into The Storm” March 25, 2014March 25, 2014This is some very resourceful marketing. To hype up the release of it’s first trailer in theaters March 28, Into the Storm has sent out a handy-dandy survival kit. Warner Bros. has put together an emergency preparedness kit filled with glowsticks (for lighting the way not rave dancing), water, tools… Read More