3 Short Prequels To “Dawn of the Planet Of The Apes” Explain 10 Year Gap After “Rise” Kevin C, July 1, 2014 Tucked in the credits of Rise of the Planet of the Apes was what descended the earth into a viral epidemic. This so-called Simian Flu is what wiped out most humans and left the apes in a very strong position at the beginning of Dawn of the Planet Of The Apes. Since the gap between the two movies is a massive 10 years, this presents the studio with a chance to fill in the blanks. One way they’ve done this is to create series of three short prequels. Hit the jump to watch.Motherboard (Vice’s science and tech wing) and 20th Century Fox collaborated on this series to promote the upcoming Vice documentary film titled Island of Apes. In these three shorts we see people struggling to cope with the outbreak. If you started thinking these were filmed on a Walking Dead set, you wouldn’t be alone.While no apes actually make an appearance in these films, they are alluded to on occasion, and the ending of the final short makes their influence on events quite clear.Spread Of Simian Flu: Before The Dawn Of The Apes (Year 1) Amidst a widespread viral outbreak known as the ‘Simian Flu,’ a mother is quarantined after testing positive for the virus, leaving her husband and daughter to fend for themselves.Struggling To Survive: Before The Dawn Of The Apes (YEAR 5) Five years after the Simian Flu all but wiped out humanity, an orphaned teenage girl survives by bartering things she has stolen from dead people’s homes.Story Of The Gun: Before The Dawn Of The Apes (YEAR 10) Follow the journey of a shotgun through the hands of several ill-fated owners as the ‘Simian Flu’ ravages the world around them.Dawn of the Planet of the Apes stars Andy Serkis, Jason Clarke, Gary Oldman, Keri Russell, Toby Kebbell, Kodi Smith-McPhee, Enrique Murciano, and Kirk Acevedo. The film opens in theaters on July 11. ARGs & Campaigns Viral Marketing Andy SerkisDawn of the Planet of the ApesGary OldmanJason ClarkeMotherboardRise of the Planet of the Apes
Social Networks “The Wolverine” Finds New Way To Release First Footage Of The Film March 26, 2013March 26, 2013Yesterday, the director of Marvel’s The Wolverine tweeted a six-second teaser via Twitter’s new video platform, Vine. Check out the teaser and find out why this breaks new ground with movie marketing after the break. Read More
“Dexter” Season 5 Viral Launched via SDCC August 9, 2010August 9, 2010Dexter again with the ad campaigns! I won’t call it a killer ad campaign because a pun is exactly what you would expect here. Yes! You can, in fact, read. Showtime in cooperation with America’s favorite serial killer has launched a full-fledged ARG in anticipation of its fifth season,… Read More
Customize Your Desktop And Social Media Pages With The “Pacific Rim” Wallpaper Generator June 7, 2013It seems only fitting that a mammoth-sized film like Pacific Rim, which is filled with titan-sized robots fighting titan-sized monsters, would allow you to make titan-sized wallpapers. With a host of customization options that allow you to tailor make and adjust the image of your choosing to your iphone, Facebook… Read More