South Park Pokes Fun at Avatar Alex Gerage, November 13, 2009November 13, 2009 Never before have I seen a film parodied and mocked over a month before its theatrical release. Such is the case though when the film is Avatar and the expectations are monumental. Apparently Matt Stone and Trey Parker became aware the growing hype and decided to cash in on it with the latest South Park episode titled, “Dances with Smurfs.” In the episode, Cartman is chosen to do the morning announcements at South Park Elementary, quickly turns it into a Glenn Beck style political show aimed at attacking Wendy, the student body President. When the school or his friends try to push back, he uses his followers and quick tongue to silence them. The full episode is at South Park Studios, but you can watch one of the Avatar-related clips here: As I said before, I think it’s remarkable that any film gets this kind of attention before actually coming out. After the episode aired, I searched Twitter to read some reaction, and the majority of tweets recognized the ending as a jab at Avatar and found it funny. I think that’s a good sign for Fox that the marketing done so far is reaching the public. Will it translate into monstrous box office returns? I don’t know, but there’s no doubt word of mouth is spreading. Now if only the viral can get going again. Viral Marketing Avatar
Times Square Video Hack Turns Out To Be Viral For ‘Limitless’ March 18, 2011October 7, 2013On Sunday, a video was posted to YouTube that got people wondering whether it was real or fake. In it, a man shows off an iPhone transmitter he invented that allows video to be transmitted to any screen the receiver is near. He demonstrated it in Times Square, including on… Read More
“Transcendence” Viral Videos Makes Their Presence Known March 28, 2014March 28, 2014Since the release of the three viral videos promoting Transcendence, all we have managed to see from the film is a fun game that measures your technology dependency. With the film closing in on it’s April release, the viral marketing it starting to kick up once again. This time, there… Read More
Viral Videos: “Get Out of There” and “Ignore Stephen Baldwin, Restore Joss Whedon” May 10, 2010November 23, 2010Just over a month ago, we posted a video that went through Arnold Schwarzenegger’s best movie quotes, and now the group at Pajiba are back with a montage of all the times “get out of there” is said on screen. Also, in retaliation against the Restore Stephen Baldwin movement, the… Read More